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IBM MCC Copywriter São Paulo 
Brazil, São Paulo, São Paulo 
901149985

06.05.2024

Copywriting role:
In the Blue Studio, your words matter. Here, you’ll become part of a creative, collaborative team, partnering with world-class strategists, designers, producers and creative directors to tell compelling stories about the technologies changing our world and the people who put them to work. Your primary responsibilities will be to:
• Distill complex concepts into sharp headlines that capture attention and drive engagement
• Craft scripted dialogue and voiceover that can inspire, elevate and explain
• Dive deeper into topics with additional surround materials, including digital ads, blogs, emails, video scripts, white papers and more
• Act as storyteller and steward of the brand, infusing IBM’s brand voice, style, and messaging into every deliverable
Required Technical and Professional Expertise
• 4+ years marketing or advertising writing (agency or in-house)
• Superior English language writing skills with a keen eye for detail (diction, syntax and grammar)
• Portfolio of work demonstrating success in the main responsibilities of the position (in English)
• History of pitching ideas and presenting work to creative directors, partners and stakeholders

This is a Hybrid role, attendance to the office will be required only 3 times peer week (IBM Tutóia-SP).

Todas as vagas são elegíveis para pessoas com deficiência ou reabilitadas

• Degree in English, creative writing, advertising, journalism or related area of study
• Advertising or marketing agency experience
• History of work with international clients
• Professional social/broadcast media content
• Collaboration with diverse, distributed teams through tools such as Box, Figma, Mural etc.