NICE Marketing Manager 

United States, Georgia, Atlanta 

873525738

• Translate company goals into marketing strategies and execute quickly on lead generation as well as reinforcing our value proposition to existing clients
• Develop new channels for growth, work with technology partners to co-brand marketing campaigns, and devise compelling marketing plays to drive channel sales
• Understand key performance metrics and tracking tools for market research, forecasts, competitor analyses, campaign results, and consumer trends, and translate results into actionable insights for marketing team
• Eventually oversee and grow the marketing department by identifying revenue opportunities among established clients and by securing new accounts

• Develop and execute marketing strategy by working closely with sales team, executives and clients to create effective plans focused on growing the audience for our products and services
• Spearhead the execution of marketing campaigns, including test and control group segmentation, testing, tracking, results reporting, analyses, and recommendations
• Manage conception, development, and implementation of marketing plans and strategy, product concepts, and promotional programs to drive customer interest and sales
• Oversee social media community management and (limited) content creation
• Coordinate and attend conventions, conferences, and trade shows, preparing engaging displays and collateral as needed, set up relevant meetings beforehand, and provide post-event reports and analysis

• Successful track record in campaign creation and execution - the job is not just management but will involve “doing”
• Excellent leadership, communication, and decision-making skills
• 2+ years of experience in digital marketing, content marketing, and social media community management (Google ads, LinkedIn, other platforms)
• Proven ability to plan and manage budgets

• Experience with HubSpot or other analogous marketing automation tool
• Experience marketing a SaaS platform
• Enough graphic design skills to be dangerous
• Desire to grow professionally through ongoing education

This job description is not intended to be all-inclusive, and employees will also perform other reasonable related business duties as assigned by immediate supervisor and other management as required.
This organization reserves the right to revise or change job duties as the need arises. This job description does not constitute a written or implied contract of employment.​