Boston Scientific Product Manager III Coronary Therapies 

United States, Minnesota 

87074160

Your responsibilities will include:

Executing Strategic Plans:

• Achieving & exceeding financial forecasted targets the drive both top-line and bottom-line results for our Calcium franchise
• Helping to shape upstream and New Product Development ideation
• Uncovering unmet clinical needs and developing commercial plans to fulfill

Channel Plans:

• Creates comprehensive, integrated, multi-channel plans and programs for the assigned topic area, which target CT customers and end-users
• Establishes, builds, and maintains key internal and external relationships, including cross functional teams, other franchises, sales, and opinion leaders to inform the plans and support the execution/implementation
• Owns the execution of the multi-channel plans for the Calcium therapies franchise
• This will involve providing marketing direction to field sales and other strategic partners in order to successfully execute a comprehensive channel plan
• Plans and manages to an assigned budget
• Customer & Topic Insights: Leverages available and/or initiates new data collection and market research programs in order to analyze and apply the data in plan development efforts
• Obtains and applies immersive knowledge of the customer and end user, becoming a SME on the customer including demographic, ethnographic, psychographic, behavioral, topic- and channel-related details that inform the direction of channel plans and programs
• Identifies and stay intensely familiar with the CT KOLs, focusing specifically on their preferences, content interests, etc. and tailoring potential engagement and advocacy program components accordingly

Subject Matter Owner & Expert:

• Represents assigned topic area throughout the organization, ensuring infusion of the topic throughout all departments and channels, including inputs into CT editorial calendars for both social media and content marketing
• Responsible for topic-related content accuracy in all internal- and external-customer facing pieces and communications

Content & Tactics:

• Works with various teams and stakeholders to strategize, source, create and approve multimedia content for channel plans that supports CT business objectives
• Guides messaging theme identification and drives content development for all aspects of the channel plan
• Develops content and materials for healthcare professional and patient audiences in a manner that upholds our brand promise, legal & regulatory guidelines, and campaign objectives
• Metrics & Continuous Improvement:
• Collaborates with measurement teams and other stakeholders to create holistic campaign reports that provide actionable insights
• Evaluates and assesses key BSC CT competitors’ topic-related in-market activities; devising and implementing recommendations that strive towards best-in-class channel plans in the CT space
  

Required qualifications:

• Bachelor’s degree required, preferably in Marketing, Communications, Public Relations, or related field.
• 5+ years of experience in a corporate environment working with Sales and Marketing teams and/or managing tradeshows in the healthcare sector
• Demonstrated ability to work independently and collaboratively to meet deadlines and manage all aspects of event planning and execution with a high degree of attention to detail
• Demonstrated ability to develop, execute and project manage fully integrated, high-touch customer experiences that align with organizational goals
• Ability to collaborate with and influence key stakeholders without direct authority
• Proficient with Outlook, Word, Excel, PowerPoint.
• Ability to travel 1-2 times per month in support of tradeshows, special events and internal meeting as well as ability to be on-site at customer programs at various locations domestically when necessary. This includes some evenings and/or weekends.

Preferred qualifications:

• Marketing experience in the medical device industry with product launch experience
• Excellent organizational and project management skills
• Strategic thinking with appetite for innovation and continuous learning
• Extensive experience in presentation development and delivery
• Highly organized, proactive, resourceful, energetic, creative, and solutions-oriented

Compensation fornon-exempt (hourly), non-sales rolesmay also include variable compensation from time to time (e.g., any overtime and shift differential) and annual bonus target (subject to plan eligibility and other requirements).

Compensation forexempt, non-sales rolesmay also include variable compensation, i.e., annual bonus target and long-term incentives (subject to plan eligibility and other requirements).

For MA positions:It is unlawful to require or administer a lie detector test for employment. Violators are subject to criminal penalties and civil liability.

Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.