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In this role, you will drive ecommerce partner account or select accounts, building full-funnel partner marketing plans, creative campaigns and relevant experiences. You’ll be a subject matter expert for our Devices and Creativity solution area which includes our Windows, Surface and M365 products and services. You’ll work with channel sales teams to influence the design of unique Microsoft digital experiences at targeted partner(s), activating an ecommerce/omnichannel strategy, building partner capability and delivering joint value with our partners. Success is measured by funnel management effectiveness, customer journey enhancement, site experience management, campaign effectiveness/ROI, partner satisfaction, conversion, sell-through and brand love.
You will act as a trusted advisor to drive strategic decisions about our marketing investment strategy and marketing mix at the partner level. Our partner marketers have deep relationships with our partner’s teams and are responsible for driving partner neogotiations and maximizing impact across partner marketing vehicles, programs and platforms. Partner Marketers have end-to-end responsibility for marketing campaign planning & execution, including the marketing calendar, negotiating and enabling digital marketing & transformation on partner.com. You will also work closely with Partner Readiness to drive conversion online through training, evangelism and assisted sales motions.
By joining the Consumer Channel & Partner Marketing team, you’ll be part of a cross-functional team that’s focused on driving full-funnel marketing for an exciting ecosystem that continues to grow. As the owner of partner engagement, you’ll have the opportunity to share feedback around the partner trends, capture learnings and establish campaign best practices, leveraging the global infrastructure for support and shared platforms.
Required/Minimum Qualifications (RQs/MQs)
Additional or Preferred Qualifications (PQs)
Deliver an omnichannel strategy and full-funnel marketing plans across consumer channels to drive profitable sell-through and build brand advocacy.
Omnichannel Strategy
Consumer and Partner Marketing Execution
Execution Excellence
Team Growth & Development
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