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Snowflake HEAD PARTNER MARKETING APJ 
Singapore 
860799504

25.06.2024

As the
Partner Marketing - Asia Pacific & Japan

This role requires you to work from our Singapore office at least 3 days per week.

As a key member of the Partner Marketing team, in this role you will:

  • Develop and work directly with our global/local partner marketing and key stakeholders (regional RVPs, Partner Sales, Sales Operations, etc.) teams to own programs and executive GTM strategies with partners, including local/global SIs, data and technology partners across APJ
  • Lead a multi-regional partner marketing team to work closely with our Partner Alliance organization alongside our partners to co-develop a GTM strategy to drive pipeline activation and identify content/positioning to help accelerate the sales cycle
  • Drive awareness, thought leadership, demand/pipeline generation, and mindshare programs in coordination with partners' marketing teams to target joint customers and prospects
  • Develop joint plans amd content including joint value proposition presentations, solutions briefs, industry use cases, customer stories, and blog posts
  • Create innovative new programs to maximize the impact of the Powered by Snowflake and Marketplace partners in the Data Cloud ecosystem
  • Create innovative new programs to maximize the impact of the Data Cloud ecosystem
  • Collaborate with the alliances organization on Snowflake’s strategic sponsorships and go-to-market execution plan at partner events
  • Own & drive executions, logistics, and vendor management
  • Evaluate all campaigns’ impact & ROI to determine the success and forecast for potential future investment

An ideal candidate will have:

  • 15+ years of experience in a role focused on building technology and ISV partner marketing relationships and executing campaigns within a technology ecosystem
  • Experience working with partners to develop and build joint demand generation programs at scale
  • Demonstrated success in leading highly collaborative partnerships with other marketing and cross-functional leaders both inside and outside the company
  • Ability to demonstrate creativity through new campaign ideation, content creation, visual design, branding and messaging
  • Solid understanding and experience in the data analytics, solution building and big data marketspace - ability to understand and communicate to diverse technical and non-technical audiences
  • An understanding of global cloud and data partnerships (Amazon Web Services, Microsoft Azure, Google Cloud)
  • Proven success in working in hyper growth environments
  • Hands-on execution ability with effective project and time management
  • Effective written and verbal communications skills and the ability to adapt your messaging to meet your audiences, internally and externally
  • Bachelor's Degree in Marketing, Business Administration, Communications or a related field