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Responsibilities
- Develop localized field marketing programs for local partners, drive awareness, generate demand, and accelerate pipeline growth.
- Plan and execute (end to end) in person local events, and integrated campaigns to create new pipeline and accelerate existing opportunities
- Identify, negotiate, and execute sponsorships at local events
- Work with content and creative teams to build landing pages, e-mails, and nurture communications for events and campaigns
- Collaborate cross-functionally with our Demand Generation, Sales Development, Sales, Product Marketing, Customer Success teams to deliver marketing campaigns that support integrated go-to-market strategies
- Supporting the Marketing Operations, Demand Generation and Sales Ops teams to manage measurement of every event program’s impact through SFDC reporting, evaluate event/campaign ROI, and present recommendations for improvement
- Support local country launches, campaign creation for building local awareness and lead generation
- Work with legal, executives, and finance to ensure a timely contract execution and procurement process for payment
- Ability to travel as needed