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Cisco Director Events United States, California, San Francisco 851619967
24.07.2024
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What you’ll do
- Manage a team of B2B event producers and coordinators who work across CSM’s owned and industry events.
- Identify and nurture important relationships with other event teams within Cisco
- Serve as primary liaison across integrated marketing, project management, product marketing, audience marketing, and other areas of digital marketing
- Create and implement the frameworks and processes that will enable x-functional planning, execution, reporting and ongoing optimization for events
- Deliver best-in-class events that are innovative and meet demand goals
- Maintain internal documentation and communications regarding events
- Event teams within Cisco
- Marketing, Product and Sales leadership to understand and interpret business goals and priorities
- Campaign and Integrated Marketing teams to plan and execute annual event strategies aligned to core buyer profiles
- Marketing Operations and Analytics to ensure proper tagging, tracking and reporting across events
- Product Marketing, Solutions Marketing, Content, Creative and agencies to bring the plans to life
- 12+ years experience working in global event strategy, execution and marketing in a large enterprise
- Bachelor’s degree, master’s preferred
- A subject matter expert who loves events and understands the importance of creating exceptional event experiences that drive performance
- You see the full end-to-end view of an event and know what it takes to build and execute against that strategic vision
- 10+ years of people management experience - A true people leader who has deep experience and knowledge for how best to run the teams and the events themselves
- Data-driven and curious about performance insights that will enable ongoing improvements
- Detail-oriented
- Creative and experience focused
- Experience working in large, heavily matrixed organizations
- Proven track record for quality work that delivers against goals
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