Adidas PUBLISHING MANAGER 

China, Shanghai, Yangpu District 

803041696

You’ll be joining our London office

As a Publishing Manager, part of the Originals and Training team for publishing in the UK Newsroom, you will create brand connection and product desire via innovative storytelling and publishing, rooted in entertainment, sport, culture, and real-time consumer engagement through two key functions: social and partner publishing.

What you’ll do:

Deliver compelling social storytelling for adidas Originals and Training, ensuring creativity and innovation are landed against target consumers for key campaigns across priority platforms. Landing brand and category messaging with the culturally aware and discerning Gen-Z UK lifestyle consumer, through owned, paid, and partner publishing, driving conversation both one-to-one and at scale.

Relationship management and attention to detail are critical. Our publishing gets seen by millions - you should be able to win your local spelling bee and have an eye for creative review. You will manage the execution, delivery, and publishing of content within the rollout for Originals and Training and give regular updates - in reports and in person in team and category meetings.

Skills you’ll need:

These skills are crucial to landing best-in-class brand storytelling and partner content effectively across our owned channels, and beyond, in this fast-paced role.

• Extensive technical experience with social media content and platforms
• Comprehensive knowledge of the Gen Z culture and influencer landscape across the UK (entertainment, fashion, music, and sport)
• Strong written communication skills
• Advanced organisational and relationship management skills
• An initiative-driven, creative, and trend-based mindset

To ensure everyone feels welcome we endeavour to accommodate everyone at all stages of the application and interview process. Should you need it, please let your recruitment partner know and they will be more than happy to help.

Additional Benefits:

Leading pension scheme, performance related bonus, 25 days holiday + bank holidays, Bupa health insurance & Westfield cash plan, generous employee discount and Gym contributions for our London colleagues.