Serve as a key member of the global corporate communications team, bringing collaborative ideas and strong execution to broaden Snowflake’s product storytelling.
Support Snowflake’s platform and unified data foundation pillar from a strategic communications lens, inclusive of its security and governance capabilities, competitive price performance, interoperable storage, and more.
Partner with Snowflake product leadership and executives to identify and pursue tier-one media opportunities, bylines, and speaking engagements.
Drive customer PR initiatives to highlight how leading organizations are harnessing Snowflake’s unified platform to revolutionize their industries and optimize performance.
Build, maintain, and value positive relationships with business and tech media, influencers, and analysts.
Work closely with analyst relations, content marketing, customer marketing, demand generation, product marketing, social media, and other cross-functional teams to develop and execute public relations plans to support Snowflake’s products and technologies.
Represent the communications and PR team in cross-functional meetings to ensure alignment around business objectives and to advance broader company initiatives.
Brainstorm unique stories and programs that spotlight Snowflake’s innovation through product launches and day-to-day PR activities.
Write press releases, blogs, pitches, and other collateral as assigned.
Drive PR reporting to showcase key results to Snowflake’s executive team, taking a data-driven approach to improving initiatives and pivoting strategies.
Assist in managing Snowflake’s PR agency teams.
OUR IDEAL PRODUCT PR SPECIALIST WILL HAVE:
A minimum of 3 years experience in communications, with a strong preference for candidates that have some experience working in product PR for enterprise software/technology, either in-house or with an agency.
Ability to understand and translate technology into public relations strategies, messaging, and compelling stories.
Excellent written communicator with an understanding of how to create content that reaches multiple audiences across paid, earned, and owned channels.
Strong strategic thinking, problem solving, technical, and analytical skills.
Demonstrated ability to develop and manage relationships with media and influencers.
Solid organizational skills: proven capability to manage everything from strategy to details of day-to-day program execution.
Comfortable working in a rapidly growing and fast-paced corporate environment.
A team player with a history of execution and a demonstrated ability to work cross-functionally.
BA/BS degree or equivalent experience.
This role requires remote and in-office work at our preferred San Mateo, CA office.
The following represents the expected range of compensation for this role:
The estimated base salary range for this role is $89,000 - $118,600.
Additionally, this role is eligible to participate in Snowflake’s bonus and equity plan.