- Serve as a key member of the global corporate communications team, bringing collaborative ideas and strong execution to broaden Snowflake’s product storytelling.
- Support Snowflake’s platform and unified data foundation pillar from a strategic communications lens, inclusive of its security and governance capabilities, competitive price performance, interoperable storage, and more.
- Partner with Snowflake product leadership and executives to identify and pursue tier-one media opportunities, bylines, and speaking engagements.
- Drive customer PR initiatives to highlight how leading organizations are harnessing Snowflake’s unified platform to revolutionize their industries and optimize performance.
- Build, maintain, and value positive relationships with business and tech media, influencers, and analysts.
- Work closely with analyst relations, content marketing, customer marketing, demand generation, product marketing, social media, and other cross-functional teams to develop and execute public relations plans to support Snowflake’s products and technologies.
- Represent the communications and PR team in cross-functional meetings to ensure alignment around business objectives and to advance broader company initiatives.
- Brainstorm unique stories and programs that spotlight Snowflake’s innovation through product launches and day-to-day PR activities.
- Write press releases, blogs, pitches, and other collateral as assigned.
- Drive PR reporting to showcase key results to Snowflake’s executive team, taking a data-driven approach to improving initiatives and pivoting strategies.
- Assist in managing Snowflake’s PR agency teams.
OUR IDEAL PRODUCT PR SPECIALIST WILL HAVE:- A minimum of 3 years experience in communications, with a strong preference for candidates that have some experience working in product PR for enterprise software/technology, either in-house or with an agency.
- Ability to understand and translate technology into public relations strategies, messaging, and compelling stories.
- Excellent written communicator with an understanding of how to create content that reaches multiple audiences across paid, earned, and owned channels.
- Strong strategic thinking, problem solving, technical, and analytical skills.
- Demonstrated ability to develop and manage relationships with media and influencers.
- Solid organizational skills: proven capability to manage everything from strategy to details of day-to-day program execution.
- Comfortable working in a rapidly growing and fast-paced corporate environment.
- A team player with a history of execution and a demonstrated ability to work cross-functionally.
- BA/BS degree or equivalent experience.
This role requires remote and in-office work at our preferred San Mateo, CA office.
The following represents the expected range of compensation for this role:
- The estimated base salary range for this role is $89,000 - $118,600.
- Additionally, this role is eligible to participate in Snowflake’s bonus and equity plan.