Adidas MANAGER 

United Kingdom, England 

75015578

GTM MERCH / SEGMENTATION

• Execute short/long-term strategies for specific category areas (e.g., FTW, APP) in line with market and account opportunities

• Build category range architecture for seasonal specific category areas (e.g., FTW, APP) incl. franchise management, price architecture, flow and segmentation that aligns with the category targets

• Build and execute the necessary differentiation to be consumer focused and capture business opportunities amongst channels and accounts

GTM PLANNING

• Execution of a BU GTM strategy that creates demand and drives market share growth

• Build and hand over holistic BU GTM plans (Story x Product x Availability) for specific category areas (e.g., FTW, APP)

• Build useful tools to excite and educate markets, channels, and customers, to successfully land seasonal concepts

• Delivery of content, incl. translation into systems & decks

GTM MARKET INTERACTION

• Manage and support all business conversations for specific category areas (e.g., FTW, APP) with markets and accounts

• Manage and support the Integrated Business Planning (IBP) meetings for specific category areas (e.g., FTW, APP) from a global side, orchestrate the communication and drive follow-ups

• Manage and support market / account facing milestone meetings for specific category areas (e.g., FTW, APP)

• Manage and track the implementation of seasonal GTM plans towards markets and channels

KEY RELATIONSHIPS

Category Creation & Marketing

Market Finance

Global Sales

Market Account Sales

KNOWLEDGE, SKILLS AND ABILITIES

Proficiency with MS applications (Outlook, Excel, Word, PowerPoint) and other computer software (Internet, POS Systems, etc.)

Fluent in English, an additional European language is an advantage

Advanced analytical skills and attention to detail

Can identify process areas to simplify for efficiency

Strong presentation and communication skills

REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS

University degree or equivalent education required

5 yearsrelevant experience in/transferable to the sports industry linked to GTM functions, e.g., retail, merchandising, buying, e-com

Previous global, wholesale, retail, digital/ecom, vertical experience in merchandising/buying

Experience in Product Creation, Supply Chain, Visual Merchandising, Planning & Allocation is a plus