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Apple Senior Manager WW Media Planning United States, California, Sunnyvale 748682274
06.05.2025
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As the leader of our media planning team, you will oversee a team of planners and our media partners in the ideation and execution of media plans that focus on both brand building and those that drive performance.
- 16+ years of experience in media advertising with some experience at a media or creative agency, with 8+ years of direct people management experience.
- Experience in briefing and executing, effective cross channel media plans that drive performance
- Knowledge of media metrics and measurement opportunities
- Experience partnering cross-functionally with various teams and 3rd party vendors to ensure cohesive and innovative media strategies
- Experience managing large media budgets and negotiating and securing favorable media placements that align with business objectives
- Deep expertise on the communication process and how different inputs and messaging impact the customer journey
- Proven experience in implementing A/B testing strategies for ad creatives, audiences or platforms, improving conversion or engagement rates
- Experience in audience and media planning with extensive knowledge in media analytics
- Ability to be move between broad strategic alignment to deep specific approaches depending on the audience
- Current knowledge and experience in channel planning across all channels especially digital and social
- Provide thought leadership in emerging media and technology
- International media planning or buying experience
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
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