As a Product Monetization Manager, you'll play a pivotal role in driving revenue growth while ensuring a seamless gaming experience for our users. Working in a fast-paced environment, you'll collaborate closely with Data Analysts, Studio Managers, Game Designers, and Economists to optimize game performance and achieve our business objectives.
What you'll be doing- Develop and refine strategic plans to achieve business targets effectively, considering market trends, player preferences, and competitive landscape.
- Design and implement pressure points on the user journey to enhance key performance indicators (KPIs) and drive business growth, utilizing data-driven insights and behavioral analysis.
- Prioritize player retention and engagement strategies to maximize lifetime value, fostering a deep connection between players and our games through compelling experiences and rewards.
- Conduct A/B tests on content and analyze performance data to enhance the user experience, continuously iterating and optimizing to ensure seamless gameplay and monetization.
- Collaborate with cross-functional teams including Economy, Game Design, Developers, and Analytics to deliver high-quality monthly events and promotions, fostering a cohesive approach to game development and monetization strategies.
What we're looking for- Proven Experience in Mobile Game Monetization: Strong background in monetizing mobile games, especially in hybrid casual genres, with a focus on embedded strategies.
- Data-Driven Decision Making: Expertise in analyzing game metrics (ARPU, LTV, retention) and optimizing monetization based on data insights.
- Cross-Functional Collaboration: Ability to align monetization strategies with game design and marketing teams to maximize revenue.
- A/B Testing & Optimization: Hands-on experience running A/B tests and refining monetization strategies based on performance data.