Essential Functions of the Job (Key Responsibilities)
- Lead the development and implementation of oncology healthcare professional educational programs and materials across multiple media / marketing channels to achieve business objectives and sales targets
- Develop and execute personnel / non-personnel promotional programs and tactics, manage through the MLR process and ensure alignment and integration across channels
- Develop and maintain strong relationships with Sales, Sales Operations and other key functional areas including Medical Affairs, Regulatory, and Legal
- Coordination with Commercial Analysis and Market Insights to incorporate program learnings and customer insights into future initiatives
- Work closely with key oncology stakeholders including physicians, nurses, hospitals, office staff, and professional societies.
- Develop and maintain a high degree of therapeutic area knowledge
- Budget preparation and maintenance
- Perform all company business in accordance with regulations and company policies and procedures
- Manage agency partners through the development and implementation of promotional programs and materials
Qualifications (Minimal acceptable level of education, work experience, and competency):
- 3-5 years’ work experience in pharmaceutical or biotechnology product channel marketing
- Experience working with external brand agencies and vendors on a day-to-day basis and managing promotional budgets
- Ability to collaborate closely with agencies and other team members
- Specialty pharmaceutical/biotechnology experience preferred including experience in hematology, oncology, or inflammation
- Strong leadership skills and ability to manage multiple priorities
- Strong communication, presentation, analytic and strategic capabilities
Bachelor's degree required; MBA is preferred
Disclaimer: The above statements are intended to describe the general nature and level of work performed by employees assigned to this job. They are not intended to be an exhaustive list of all duties, responsibilities, and qualifications. Management reserves the right to change or modify such duties as required.
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