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Adidas SENIOR DISTRICT MANAGER FRANCHISE 
France, Grand Est 
703081777

23.12.2024

Purpose & Overall Relevance for the Organization:

To build up a profitable business with Franchise customers in line with our brand values and marketing objectives thus developing an independent pillar of wholesale business and increasing share of „controlled distribution“.

  • Responsible for the franchise p&l channel
  • Set objectives, strategies, tactics and business plans in the market
  • Relationship management with existing Franchise customers
  • Collaboration with Real State in negotiation with developers and searching of new localities for new stores
  • To develop Franchise strategy and to increase a Franchise business model serving the specific needs of Franchise customers with the support of the District Managers.
  • Responsibility for forecasting of this sales group
  • In coordination with the wholesale representatives teams (field & kkaa) ensure pre and re-order buying
  • Review and approve the lay out for each new project
  • Build and implement all reports to governance and control the Franchise business
  • To build and develop a client portfolio as an entrepreneur, identifying Franchising opportunities and partners to support the Iberia Franchise expansion from 2009 to 2020
  • Franchise project management (end-to-end approach, from acquisition of the strategically partner, finding locations, opening the Franchise store, delivery of products to marketing support activities)
  • Work closely and cooperate with all direct reports and support Departments (Sales, Marketing, Logistic, IT and Finance) of the Company to facilitate Franchise channel’s needs
  • Responsibility for managing of outstanding debts
  • to staff most suitable persons in direct report positions in alignment with local HR
  • to manage daily workload of subordinations setting personal objectives, targets, guidelines and assess all reports
  • to develop the functional and social skills of direct reports on and off the job
  • to ensure smooth cooperation of all direct reports along all interfaces

Key Internal Relationships:

  • Marketing department, especially Trade Marketing Managers
  • Sales department
  • Store Development
  • Real State

KPIs:

  • Improve efficiency at Point of sales
  • Retail space performance/quality
  • Meet agreed timelines
  • Retail KPI´S understanding and driving their continuous improvement
  • Active coaching of store managers

Knowledge, Skills and Abilities:

  • High analytical skills for strategy development, business planning decision planning
  • Strong interpersonal skills: Very good communications and negotiating abilities as well as high presentation, relationship management and facilitation skills, people management
  • High degree of commercial and business acumen knowledge (e.g. sales, retail, trade marketing, customer service, finance and controlling)
  • Strong decision taking and determinationand shows high initiative and pragmatism to the business.
  • Advanced MS Outlook, MS Excel, MS Word skills and advanced MS PowerPoint skills
  • Advanced English Knowledge
  • Creativity, proactivity and common sense

Requisite Education and Experience / Minimum Qualifications:

  • University degree in business ideally with sales & marketing focus
  • Functional: > 7 years’ experience in sales, marketing and / or consulting area
  • Industry: consumer driven
  • Exposure: trade marketing
  • Fluent in English and Portuguese (oral and written)