- Lead, develop and manage primary consumer research execution for data collection and reporting, and conduct advanced analysis when needed. - Communicate and deliver meaningful research results to key stakeholders and support insights communication for local needs. - Manage syndicated data sources as well and triangulate data from various sources to deliver broader strategic insight.- Collaborate with global research team on projects involving SEA and India where local input & participations are required. - Identify high quality local data sources and local agencies. Bring innovation to research projects including recommendation of relevant approaches that suit local markets best. - Travel to US, China and other Asia markets is required.