What You'll Do
- Develop data-backed strategies that offer a clear POV and strong rationale tied to achieving our briefed objectives
- Partner closely with internal stakeholders and cross-functional partners, such as Marketing and Data Science, to design media strategies, identify testing opportunities, and uncover critical insights and learnings
- Manage portfolio strategy in US&C, ensuring appropriate prioritization across the full Marketing roadmap
- Critically analyze ongoing campaign data and insights to continually improve our strategic recommendations for budget allocation, campaign activation, and optimizations
Basic Qualifications
- 10+ years of experience primarily in media strategy, planning and activation ideally in both agency and in house settings
- Understanding of media and measurement trends, tools and approaches for full funnel campaigns, as well as media budgeting principles and approaches
- Experience managing large scale budgets ($100M+), inclusive of multi-channel investment
- Experience navigating cross-functional teams, stakeholders and leadership, representing a clear POV, and advocating for media objectives
- Excellent communication skills, both written and verbal, particularly in clearly synthesizing complex concepts
Preferred Qualifications
- 13+ years of experience in media strategy, planning and activation
- Analytical mindset with the ability to interpret data and provide actionable insights
- Attention to detail and a proactive approach to problem-solving
Team player with a positive attitude and a willingness to learn and adapt
Strong time management and prioritization skills and the ability to work under pressure in a fast-paced environment
Curious and critical thinker, with a genuine interest in media and marketing
For New York, NY-based roles: The base salary range for this role is USD$186,000 per year - USD$207,000 per year.
You will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. You will also be eligible for various benefits. More details can be found at the following link .