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Netflix Manager Ads B2B Marketing - Germany, Berlin, Berlin 680585414
28.03.2024
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Manager, of Ads B2B Marketing, Germany
Manager, of Ads B2B Marketing, Germany
Additionally, you will contribute to broader business tactics beyond your role and pursue learning and development opportunities to consistently grow and evolve as a Netflix marketer.
Key Responsibilities include but are not limited to:
- Design and craft go-to-market strategies and narratives in an exciting way for the Sales team and their advertising clients in Germany in collaboration with the European Ads Marketing team.
- Lead the strategy and approach for how Netflix Ads show up at local industry events and bespoke client engagements in Germany.
- Understand our advertisers, assess the right data, seek insights and inform local marketing strategy and stories. Partner regularly with international teams for launches and ongoing growth ( Ad Sales Marketing, Sales, Ad Product, Events, Comms/PR, and others).
- Help inform the development of new Ads products based on advertiser feedback and market insights.
- Deliver regular updates to leadership complete with wins, challenges, and asks.
Qualifications:
- At least 7 years of experience in B2B marketing, product marketing, digital advertising and marketing communications.
- Fluency in English and German
- An understanding of the CTV/OTT/Streaming landscape is preferred.
- Previous experience in product positioning, narrative, and sales collateral development.
- Extensive experience working closely with product and Ad sales teams to develop strategy and messaging.
- Ability to develop and implement creative ideas, partner with agencies, and manage competing projects with tight deadlines.
- Experience with developing content including blog posts, case studies, presentations, creative assets, and thought leadership that support our marketing objectives.
- Ability to work in a highly cross-functional environment to drive stakeholder alignment and scaled communications.
- You have an entrepreneurial mindset and are eager to flourish in our unique company culture (see ).
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