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IBM Campaign Specialist-SFMC 
India, Maharashtra, Pune 
655757365

24.06.2024

Your Role and Responsibilities
As Professionals –you are responsible for handling clients across industries within the quality space. You will be responsible to manage complete investigation process related to quality and compliance controls.Responsibilities:-
Build campaign journeys, filter entry audience
  • Build emails using content builder in SFMC
  • Creation email communication by drag and drop
  • Communicate with market point of contacts
  • Investigate journey bugs
  • Create and update data extensions for send and personalization requests
  • Attach creatives to a journey for final deployment
  • Build cloud pages whenever required to connect the email using CTAs
  • Creation of user input form pages
  • Ability to write to Data Extensions
  • Build required automation in Automation Studio whenever required
  • Build error and exception handlers to prevent unhandled risk


Required Technical and Professional Expertise
Technical and Functional Skills:

  • Bachelor’s degree with 3+ year of experience in Marketing Automation
  • Minimum 2+ years of experience using AMP scripting
  • Minimum 2+ years of responsive HTML, CSS & JavaScript coding experience
  • Basic HTML knowledge
  • Understand campaign brief and campaign flow
  • Able to communicate with market representatives to clarify campaign
  • Good Communication skill
  • Understand data model and how database works (primary + foreign key, relations)
  • Able to read and edit HTML/CSS code
  • Basics of SQL
  • Salesforce Marketing Cloud knowledge


Preferred Technical and Professional Expertise
Technical and Functional Skills:

  • Bachelor’s degree with 3+ year of experience in Marketing Automation
  • Minimum 2+ years of experience using AMP scripting
  • Minimum 2+ years of responsive HTML, CSS & JavaScript coding experience
  • Basic HTML knowledge
  • Understand campaign brief and campaign flow
  • Able to communicate with market representatives to clarify campaign
  • Good Communication skill
  • Understand data model and how database works (primary + foreign key, relations)
  • Able to read and edit HTML/CSS code
  • Basics of SQL
  • Salesforce Marketing Cloud knowledge