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Microsoft Senior Product Marketing Specialist - Software Companies 
Taiwan, Taoyuan City 
629162840

24.04.2025

You will be responsible for leading the strategy to best serve the needs of Software Companies building on Azure. That includes developing and executing the broad Go-to-Market (GTM) strategy, messaging and positioning, product/program investment recommendations, and market research to inform these strategies. You will collaborate with stakeholders across product management, sales, engineering, product marketing, research, and more to drive Azure adoption and revenue growth. You will be the go to person for the audience and work on cloud services and areas spanning AI, code development, and helping software companies grow their businesses.

The role requires individuals who enjoy taking on challenges where previous roads do not exist, building through ambiguity, and getting technically deep and detailed across a wide range of technologies. Your strategies will cover a wide breadth of cross-functional areas and it will be key to bring business acumen to understand where the best opportunities are and bring people along on that vision

Required/Minimum Qualifications

  • Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience inproduct marketing
    • OR Master's Degree in in Marketing, Computer Science, Business or related field AND 3+ years experience in product marketing
    • OR equivalent experience.
  • 5+ years experience in product marketing in the software industry, with a focus on developers

Additional or Preferred Qualifications

  • Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in product marketing
    • OR Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in product marketing
    • OR equivalent experience.
  • Experience in strategic marketing planning including audience insights and analytics
  • Experienceexecuting successful go-to-market strategies in complex environments across multiple stakeholders.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:

Responsibilities
  • Understand software company and developer needs, preferences, and trends through market research and feedback from customers, partners, and sellers
  • Analyze and identify market trends, upcoming challenges, and opportunities that will have an impact on Azure’s software company business growth
  • Develop and refine the software company-focused Why Azure value proposition, positioning, and messaging for Azure’s software-related products and services
  • Create thought leadership, technical content, and guidance that supports software developers as they build on Azure
  • Partner with engineering on roadmap recommendations and opportunities to better solve needs of software developers
  • Provide guidance to internal teams and consult on best ways to recruit, engage, and win with the software developer audience
  • Embody our and