Capital One Principal Marketing Associate Social Channels 

United States, Virginia, Arlington 

605849315

Center 3 (19075), United States of America, McLean, Virginia Principal Marketing Associate for Social Channels, U.S. Card, Performance Marketing

This role ismeaning associates typically spend about half their time (2-3 days per week) in-person at one of our offices listed on this job posting.are enterprise- wide

are in-person days for associates to spend time together working in our beautifully-designed team areas.

Responsibilities:

• Co-ownership of channel learning and testing agenda with BA partners; plan and implement 12 month roadmap to maximize learning and drive business results

• Partner with channel team and agency for planning and implementation of YouTube and Display campaigns, following outlined process and flagging areas for potential process improvements

• Scope future tests with channel team, thinking through the highest leverage ways to structure tests to achieve most valuable results, including: creative testing, audience testing, new placements, etc.

• Coordinate across internal teams including Compliance, Brand Marketing, Customer Experience, Analytics, Data, Technology etc. to execute Meta strategies end to end

• Partner with QA associate to maintain platform documentation, plan launch timings, and ensure following well managed processes

• “Self-starter”, strong organizational skills, ownership mentality, ability to prioritize workloads, and fast learner of new digital marketing and social media platforms and tools

• Create creative briefs to inform upcoming tests and maintain channel creative library

• Solid understanding of performance marketing, conversions, and online customer acquisition

• Ability to work with high-performing teammates, as well as partners across the enterprise

• Comfortable working with large data sets in Excel / Google Sheets + familiarity with common performance marketing metrics

• Strong ability to create presentations and clearly communicate through PowerPoint/Google slides

Basic Qualifications:

• Bachelor’s Degree or Military Experience

• At least 3 years of experience in paid online video, YouTube in DV360 or Google Ads

• At least 3 years of experience with Microsoft Excel or Google Sheets

• At least 3 year of experience with Google Suite applications

Preferred Qualifications:

• At least 4 years of experience in paid online video and/or YouTube in DV360 and/or Google Ads in the performance marketing space

• At least 3 years of experience in native or programmatic display at a digital marketing agency or in house

• At least 3 years of ad operations experience at a digital marketing agency

• Experience in other social media or digital marketing channels such as: Meta, TikTok, SEM, etc.

• At least 3 years of experience in project management or 3 years of experience at a digital marketing agency

. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.