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JPMorgan Asset Management - Retirement Insights Marketing Vice President 
United States, New York, New York 
601866160

26.06.2024

Job Responsibilities

  • Leverage prior marketing and/or retirement industry experience and the latest techniques to come up with new creative ways of strengthening the J.P. Morgan Asset Management Retirement Insights program
  • Identify opportunities to develop digital, print and social/video content based on strategic priorities, metrics, market conditions, input from sales, product strategy and other stakeholders; leverage a metrics driven approach
  • Stay ahead of the curve, striving for quality outreach of the best-in-class insights content in the industry. Pilot new ideas to create positive impact for innovative marketing
  • Project manage the development of thought leadership and/or research projects by working closely with Strategists and Subject Matter experts ensuring accuracy and timely completion while identifying opportunities for enhancement and efficiencies
  • Support updates and enhancements to retirement tools including Target Date Compass and Core Menu Evaluator
  • Gather data and analyze stats on the Retirement Insights programs including client and prospect touch-points, engagement and participation to ensure content is created based on metrics
  • Partner with various business groups across AWM (Marketing, Client, Investment, Finance, Ops, Tech, Controls, Events, HR, and Strategy Teams) to execute key priorities and to stay up-to-date on key areas of focus
  • Support award winning participant communication program with Target Date Fund Product

Required qualifications, capabilities, skills

  • Understanding of the retirement landscape and products that lie within
  • Experience with asset management solutions including target date funds and retirement income
  • Research driven mindset
  • Strong analytical, creative thinking and problem-solving skills
  • Extensive experience in all content mediums – web, mobile, audio, video and social media channels
  • Solid project management skills
  • Strong work ethic and ability to individually drive initiatives in a fast pace environment
  • Exceptional interpersonal and communications skills – ability to interact with top business executives