Snowflake SENIOR PARTNER MARKETING MANAGER EMEA SYSTEMS INTEGRATORS 

United Kingdom, England, London 

562293523

Develop and Implement Partner Marketing Strategies to support our GSI alliances strategy:

• Design and execute marketing plans to support Snowflake’s EMEA key GSI partnerships, driving awareness, expanding our engagement, and revenue growth.

• Collaborate with GSIs to co-develop joint value propositions, messaging, and go-to-market strategies.

Create Joint Marketing Programs:

• Plan and deliver joint campaigns, events, and content that showcase the combined value of Snowflake and its GSI partners.

• Develop and manage co-marketing initiatives, including webinars, case studies, and thought leadership content.

Support Scaled Enablement Programmes:

• Equip GSI partners with marketing assets, training, and tools to effectively promote Snowflake’s solutions to their customers.

• Organize partner enablement events, workshops, and sessions to drive alignment and readiness.

Performance Tracking and Reporting:

• Define and measure key performance indicators for partner marketing programs, ensuring alignment with business objectives.

• Provide regular updates and insights to stakeholders on the effectiveness of campaigns and initiatives.

Collaborate Across Teams:

• Work closely with Snowflake’s partner, sales, marketing, and product teams to align on goals and ensure consistency in messaging and execution.

• Foster strong relationships with GSI marketing teams to build trust and drive joint success.

Market Insights and Feedback:

• Act as a conduit for market and customer insights from GSI partners to Snowflake’s internal teams.

• Influence marketing strategies with EMEA-specific trends and requirements.

Budget Tracking and Management:

• Keep track of the GSI initiatives that hit our budget - tracking and utilization - in partnership with the field partner marketing and partner managers to ensure alignment and consistency

Experience:

• 7+ years of partner marketing, field marketing, or related experience in the technology industry.

• Proven track record of designing and executing successful partner marketing programs.

• Experience and expertise in working with GSIs strongly preferred.

Skills:

• Strong communication and storytelling skills with the ability to create compelling content and campaigns.

• Excellent project management skills with the ability to juggle multiple priorities and stakeholders.

• Collaborative mindset with the ability to build relationships across internal teams and external partners.

• Ability to influence, motivate and work in a highly cross-functional matrix environment to drive outcomes based plans, programs and execution

Knowledge:

• Understanding of the EMEA market dynamics and the role of GSIs in driving enterprise digital transformation.

• Familiarity with cloud, data analytics, and AI/ML technologies is highly desirable.

Mindset:

• Results-oriented, creative, and adaptable in a fast-paced environment.

• Passion for innovation, collaboration, and driving mutual success through partnerships.

Other:

• Ability to travel up to 20% of the time within EMEA and occasionally internationally.