Adidas MANAGER BRAND COMMS SPORT EM 

India, Haryana, Gurugram 

557122882

KEY RESPONSIBILITIES

• Lead the execution of the EM Brand Marketing activation calendar for the Training, Sportswear, and aSMC categories, ensuring timely and effective campaign delivery.
• Project manage the end-to-end campaign process, ensuring alignment with the Business Unit (BU) and cross-functional teams such as Newsroom, Omnichannel, Digital Activation, and SpoMa, among others.
• Maintain strong relationships with the BU team, providing support throughout the Go-To-Market (GTM) process, including THO, GTMSO, and campaign execution.
• Drive GTM plans and reporting of results, ensuring alignment with the Campaign Planning process.
• Lead the management of EM brand KPIs, providing constructive challenges to cross-functional teams and BU when necessary.
• Perform additional duties as assigned by the Senior Brand Communications Manager.

KNOLEDGE SKILLS & ABILITIES

• A deep understanding and passion for the Training & Sportswear landscape, both globally and locally.
• Extensive knowledge of the full marketing mix, with experience at a major brand or retailer (Sportswear & fashion industry or FMCG candidates preferred).
• Proven experience in managing cross-functional projects, with strong organizational and administrative skills.
• Professional attitude and exceptional relationship management abilities.
• Solid experience in marketing budget management.
• Advanced proficiency in Microsoft Office suite of products.

REQUSITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFITACTIONS

• University degree in Business or Marketing with a minumum of 4-6 years equivalent professional experience
• Previous experience in a Matrix Organization with Global and Local exposure
• Fluent in english with expert proficiency