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Capital One Sr Associate Marketing - Content Strategy Business Cards & Payments 
United States, Virginia, Arlington 
529298193

20.11.2024
Center 1 (19052), United States of America, McLean, Virginia Sr. Associate, Marketing - Content Strategy (Business Cards & Payments)


Responsibilities:

  • Incorporate SEO best practices into new and existing content to improve organic rankings, traffic and new customer acquisitions

  • Support agencies and cross-functional team members while partnering with creative teams to execute breakthrough campaigns that drive brand awareness, trigger actions and build engagement with Capital One Business’ flagship products and services

  • Create creative briefs to inform upcoming tests and maintain channel creative library

  • Review performance metrics and recommendations to help prioritize and slate in site optimizations

  • Comfortable working with large data sets in Excel / Google Sheets + familiarity with common performance marketing metrics, including experience monitoring dashboards & data

  • Serve as content expert, advising partner teams on content strategies that best meet business objectives, meeting customers where they’re digesting content

  • Manage marketing creative review processes in workflow management systems

  • Flawlessly execute a well-managed governance process to ensure audit readiness for all marketing assets/content

  • Drive day-to-day management of agency partners; including building and iterating on meeting agendas, compiling takeaways and action items, communicating leadership messages to partners and handling all scheduling and logistics

Basic Qualifications:

  • Bachelor’s Degree or Military Experience

  • At least 2 years of experience in content marketing or digital marketing

  • At least 2 years of experience in web analytics or keyword planning tools

  • At least 1 year of experience with Google Suite applications

Preferred Qualifications:

  • At least 1 year of experience in financial services or highly-regulated marketing

  • At least 1 year of experience in Brand strategy

  • Proficient in SEO tools like Ahrefs, Conductor, Semrush, Google Analytics, Google Search Console

New York City (Hybrid On-Site): $99,500 - $113,600 for Sr. Associate, MarketingThis role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.

. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.