SAP Global Industry Business Unit Expert - High Tech 

Germany, Baden-Württemberg 

523184254

1. Industry Go-To-Market Strategy and Plan

• Own the global Industry Strategy and business plan, aligning with regional teams to meet budget and growth goals.
• Develop and execute a competitive global Industry GTM Strategy and Plan.
• Collaborate with key partners on joint GTM plans and support strategic account planning.
• Boost GTM motions through strategic partnerships for SAP Business Suite journeys (RISE and GROW).
• Shape and review the Global Business/Investment Plan to drive competitive growth.
• Identify macro-level growth opportunities and industry trends to inform regional execution strategies.

2. Industry Engagement with Customers

• Serve as the global “blackbelt” expert within the Industry Expert Team, engaging directly with customers in strategic 1:1 or 1: many formats.
• Sponsor and support customer Business Suite (RISE/GROW) journeys across all phases of the CVJ.
• Provide C-level support and secure anchor deals to elevate customer satisfaction and adoption.
• Deliver industry-specific customer value assets such as showcases, demos, prototypes, innovations, and references.
• Act as a key contact for strategic accounts and maintain high-value C-level relationships globally.
• Leverage partner capabilities aligned to go-to-market priorities.
• Support 3rd-party and SAP-led marketing events with content and thought leadership.
• Lead global sponsorships and innovation workshops to align SAP’s industry vision with execution.

3. Industry Expertise Scaling

• Scale industry expertise through development and distribution of global content, enablement tools, and structured sales planning.
• Share best practices and lessons to support Customer Success growth.
• Enable internal Customer Success (CS) and Product Management (PM) teams, and build strong GTM partnerships across global and regional teams.
• Guide development of demos, learning journeys, reference architectures, and domain-specific content.
• Collaborate with Industry Marketing to amplify messaging through events, media, and analysts.
• Support industry kick-off meetings and account planning sessions with domain expertise.

4. Voice of the Customer & Customer Communities

• Gather and prioritize global customer feedback to influence SAP product roadmaps and align with market needs.
• Sponsor co-innovation initiatives with customers.
• Lead global industry communities and customer councils to drive adoption of SAP Business Suite, AI, Data Cloud, and industry-specific solutions.
• Represent SAP to global stakeholders, including analysts, to enhance brand credibility and thought leadership.
• Host and contribute to flagship SAP industry events (e.g., FSI Forum, Energy & Utilities Conference).
• Centralize feedback and value realization to improve innovation and product development.
• Drive community engagement programs to ensure consistent advocacy, messaging, and customer value.
• Develop global renewal strategies and collaborate with regional CROs on customer-specific execution.

Qualifications:

• 10+ years of experience in the High-Tech industry or enterprise software, with strong exposure to GTM strategy, customer engagement, and business planning.
• Proven experience in customer-facing executive roles, preferably with global scope.
• Strong understanding of SAP solutions, including RISE, GROW, Business Suite, and supporting technologies (AI, Data Cloud).
• Excellent communication, presentation, and relationship-building skills at the C-level.
• Ability to lead cross-functional teams and influence across a matrixed organization.
• Strategic thinker with hands-on execution ability in a fast-paced environment.

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