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Apple Media Manager India, Haryana, Gurugram 489774065
21.11.2024
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Description
You will be the Media expert within the team who will collaborate closely with Worldwide (WW) Marcom and agency partners to launch new campaigns. Your responsibilities will include:- Manage media budgets and feed into the quarterly planning process- Work closely with the Advertising team across campaigns, as together, you will support the cross-functional teams on product and brand campaigns throughout the year- Support and help sustain an efficient engagement model and relationship with the media agency- Able to strategically connect media and other platform drivers to have a comprehensive assessment of campaign performance- Establish KPI’s for campaigns to track performance and input into ongoing campaign development and planning- Be an expert in digital media and how Apple can reach new audiences via social and digital
Minimum Qualifications
- 10+ years of experience in a marketing/advertising agency or in-house marketing communications organization
- Experience in crafting, executing and reporting digital media campaigns
Preferred Qualifications
- The ability to judge creativity and to understand Apple’s tone of voice and guidelines, in order to give constructive creative feedback to the agency
- The skills to lead project development discussions
- Outstanding media knowledge (broadcast, outdoor, print and digital)
- Strong focus on digital and knowledge of social platforms
- Familiarity with campaign evaluation metrics and media buying
- A passion for the brand
- Leadership qualities and project management skills
- The aptitude to learn new processes and technology quickly
- Should be able to work well and collaborate with others
- The ability to prioritize and work quickly and efficiently within very tight time frames
- Excellent written and verbal communication skills
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