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Apple Media Manager India, Haryana, Gurugram 489774065
21.11.2024
Description
You will be the Media expert within the team who will collaborate closely with Worldwide (WW) Marcom and agency partners to launch new campaigns. Your responsibilities will include:- Manage media budgets and feed into the quarterly planning process- Work closely with the Advertising team across campaigns, as together, you will support the cross-functional teams on product and brand campaigns throughout the year- Support and help sustain an efficient engagement model and relationship with the media agency- Able to strategically connect media and other platform drivers to have a comprehensive assessment of campaign performance- Establish KPI’s for campaigns to track performance and input into ongoing campaign development and planning- Be an expert in digital media and how Apple can reach new audiences via social and digital
Minimum Qualifications
- 10+ years of experience in a marketing/advertising agency or in-house marketing communications organization
- Experience in crafting, executing and reporting digital media campaigns
Preferred Qualifications
- The ability to judge creativity and to understand Apple’s tone of voice and guidelines, in order to give constructive creative feedback to the agency
- The skills to lead project development discussions
- Outstanding media knowledge (broadcast, outdoor, print and digital)
- Strong focus on digital and knowledge of social platforms
- Familiarity with campaign evaluation metrics and media buying
- A passion for the brand
- Leadership qualities and project management skills
- The aptitude to learn new processes and technology quickly
- Should be able to work well and collaborate with others
- The ability to prioritize and work quickly and efficiently within very tight time frames
- Excellent written and verbal communication skills
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