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AppsFlyer PRODUCT MANAGER - CREATIVE 
Israel, Tel Aviv District 
448489849

21.09.2024

What you’ll do

  • Drive innovation within AppsFlyer and across the mobile attribution and marketing analytics ecosystem.
  • Own the product throughout all life cycles, from concept to launch to ongoing enhancements and iterations.
  • Identify problems and opportunities, innovating and delivering solutions that meet the needs of our customers and partners.
  • Define product priorities based on a deep understanding of customer needs, market trends, and AppsFlyer’s vision.
  • Ensure a great user experience across our products, continuously improving usability and functionality.
  • Conduct thorough research on key customers, market trends, upcoming opportunities, and challenges to inform product strategy.
  • Engage directly with clients to understand their needs, build strong relationships, and ensure customer satisfaction.
  • Collaborate closely with AppsFlyer’s Go-to-Market (GTM) teams to drive product adoption and success with our customers.
  • Work in tandem with engineering and machine learning research teams to develop innovative products that leverage cutting-edge AI technology.

What you have

  • At least 3 years of experience as a user acquisition manager and/or creative strategist, with a strong background in performance marketing and digital technologies.
  • At least 3 years of experience in the mobile gaming industry.
  • At least 3 years of experience working closely with engineering/BI teams to build analytics solutions for marketing goals.
  • Strong leadership and project management skills with the ability to drive cross-functional teams and cross-product projects.
  • Ability to turn requirements, ideas, and vision into well-processed and thought-out documentation, presentations, and wireframes.
  • Ability to work autonomously in a highly demanding and often ambiguous environment, with attention to detail and organizational skills.
  • Ability to analyze data and extract insights from it.

Bonus points

  • Hands-on experience developing creative strategies and collaborating with creative production and marketing teams.
  • Familiarity with leveraging AI technology to enhance product, marketing and creative production efforts.
  • Technical experience in previous roles, particularly in analytics, engineering, or related fields.
  • Referral from a current AppsFlyer employee.