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PayPal Paid Media Manager Brand & Partnerships 
United States, New York, New York 
437300158

Today

As the Paid Media Manager for Brand and Partnerships, you will play a pivotal role in owning and optimizing paid media campaigns to achieve substantial growth in Venmo users. This position requires a dynamic individual capable of collaborating cross-functionally with analytics, creative, legal, martech, and media agency teams. The Manager will leverage data-driven insights to design innovative campaigns for the Venmo business, and our ideal candidate is highly influential, organized, and accountable.

Key Responsibilities:

  • Lead the ideation and strategy for paid campaigns supporting Venmo’s brand and partnership goals.
  • Manage agency support for execution of paid campaigns.
  • Analyze campaign performance trends and insights to gather learnings, optimize, and inform future paid strategy.
  • Partner cross-functionally with brand, creative, integrated marketing, product marketing, and partnerships leads on paid strategy and briefs, including creative briefs.
  • Collaborate with Analytics, Ops, and Martech to drive best-in-class support of measurement, setup, and tech stack updates that enable your campaigns.
  • Monitor industry trends for brand and partnerships campaigns that could influence paid strategy.
  • Design paid tests to find efficiencies and shape future paid strategies.

What we’re looking for:

  • 4-5 years of experience in paid media management, with an emphasis on brand media and partnerships. 1-2 years of hands-on experience in-platform (paid social, programmatic) required.
  • Deep understanding of paid media for app, including MMPs, app campaigns.
  • Experience managing agency teams + direct reports.
  • Strong written and verbal communication skills, with the ability to communicate complex paid concepts to non-paid stakeholders.
  • Collaborative outlook in all that you do, working effectively with creative, analytic, and partnership teams.
  • Project management skills, with strong prioritization capabilities and attention to detail.
  • Analytical mindset, comfortable with discussing measurement approaches, reporting, and “digging into the numbers.” Effective at forecasting performance when designing media plans.
  • Bachelor’s degree or equivalent work experience required.
  • Nice-to-haves: experience in finserv/fintech.

Travel Percent:

The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit .

The U.S. national annual pay range for this role is

$64000 to $156750


Our Benefits:

Any general requests for consideration of your skills, please

to view the notice.