Armis Paid Media Manager 

Romania, Bucharest 

378462194

• Serve as the primary liaison between Armis and the external paid media agency.
• Work closely with the Global Campaigns, Customer Marketing and Regional Marketing to ensure alignment on messaging and campaign objectives.
• Monitor agency performance and hold them accountable for deliverables, deadlines, and results.
• Analyze campaign performance data and generate insights to drive continuous improvement.
• Ensure campaigns and related spend are optimized to drive maximum ROI.
• Drive A/B tests and implement learnings to improve ad performance.
• Manage the paid media budget, ensuring allocation, tracking, and pacing align with forecasts and targets.
• Establish guardrails and provide guidance to prevent campaign overlap in both market presence and cannabis-related spend.
• Collaborate closely with Marketing Operations to ensure seamless integration of technology platforms, enhancing the effectiveness of paid media targeting.
• In partnership with the paid media agency, create and present regular performance reports highlighting successes, challenges, and areas for improvement.
• Stay up-to-date on industry trends, emerging channels, and best practices in paid media.
• Recommend new opportunities and strategies to keep the company ahead of the competition.
• Conduct Quality Assurance (QA) of all campaigns before they go live.

• 5+ years of experience in digital marketing with a focus on paid media, ideally within the B2B SaaS industry.
• Proven track record of managing external agencies and achieving measurable campaign success.
• Deep understanding of paid media platforms, including Google Ads, LinkedIn Ads, and programmatic tools.
• Strong analytical skills with experience using platforms like Google Analytics, Marketo, Salesforce, or similar tools.
• Excellent project management and communication skills.
• Ability to manage budgets and report on financial metrics.
• A team player with a strong and confident personality and a positive attitude.
• Strong grasp of the English language (spoken and written).

We know there is a lot to consider when applying for a new job, and quite often job descriptions provide a lot of detail for candidates… but here at Armis, we strongly encourage you to try to avoid the ​​confidence gap​.​​ We don’t expect you to meet each of the listed requirements perfectly to be considered for any of our roles.