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Purpose & Overall Relevance for the Organization:
Be a consumer, culture and sport expert, with a passion and willingness to bring culture and sport together
Support in influencing and executing the category direction
Support in working with all necessary functions to deliver the category business objectives
Support in creating ranges within the category from both an image and commercial point of view, while actively connecting with GTM and Merchandising
Key Responsibilities:
Support the director ininfluencing and implementingstrategic category direction while proactively assisting in range direction.
Assist inidentifying new business opportunities
product creation process expertise, ensuring all tasks are executed within set timeframes while maintaining product excellence.
Act as arole model
Facilitate strong cross-functional relationshipswith interlinked departments to enable an efficient product development process.
business analysis, draw insights, and support actionsthat drive profitability and efficiency.
strong knowledge of product information systemsand interlinking functions to ensure clarity on timelines and processes.
high-level product expertiseto create industry-leading products and support discussions with markets and retailers.
Prepare andpresent ranges and business-related topicswith the appropriate structure and audience in mind.
Go To Market (GTM) counterpartsto integrate GTM direction into relevant ranges.
Take ownership ofspecific projects that optimize category performance, working independently while providing updates to leadership.
Support direct reports (if applicable),
Maintain astrong understanding of the NAM marketplace, competitive landscape, and key consumer insightsto inform decision-making.
operational support
Authorities:
Personnel managed –if applicable
Budget managed – no
Key Relationships:
Steer a strong relationship andensure constant dialogue/feedback with
business unit and across other BU´s
cross-functional team (Design, Development, GTM, Sports Marketing, Materials, Costing, Planning)
markets and relevant third parties
Knowledge, Skills and Abilities:
Lateral thinking and challenge status quo
Communication skill set, including effective negotiation and clear transportation of information
Step up to conflicts, work towards a diplomatic solution
Be open for change, support execution of change management
Cooperate effectively to maintain and develop trustful relationships
Basic leadership skills
Work independently as well as part of a team
Efficiently plan and prioritize daily work
In-depth knowledge of respective product category
Advanced analytical skills, be solution driven and result oriented
Ability to travel
Passion for sports
Requisite Education and Experience / Minimum Qualifications:
College degree, preferably in marketing/business/textile/fashion
Minimum of 5 years Product Marketing experience with APP, FTW or ACC background
Experience in trade or sales is helpful
Fluent in English
PC skills (MS Office programs)
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