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WHO YOU WILL WORK WITH
You will be part of the, collaborating with Consumer Fields of Play, NDDC Commerce, Digital Direct Marketing, Integrated Media, Merchandising, Planning, and Brand Marketing. You will also engage with Legal and Finance teams as needed.
data-driven, proactive
Proven expertise in e-commerce: You have a solid understanding of the e-commerce landscape, including how to optimize online shopping experiences and improve conversion.
Strong analytical skills: You can analyze consumer behavior, website traffic, and other performance metrics, drawing actionable insights from dashboards and reports (e.g., Adobe Analytics, Tableau).
Data-driven decision-making: You are comfortable interpreting complex data and using it to inform decisions that enhance user experiences and drive growth.
Communication skills: You can clearly present your findings, create persuasive presentations, and explain complex ideas in a simple way.
Project management:You have the ability to plan and manage multiple priorities, ensuring on-time and high-quality execution for seasonal stories and campaigns. You excel at organizing deliverables in a deadline-driven environment and balancing competing tasks to ensure everything is in place for a successful launch.
WHAT YOU WILL WORK ON
Your tasks may include:
Auditing the consumer experience on Nike’s digital platforms, analyzing key data (e.g., click-path, traffic, conversion rates), identifying user experience (UX) opportunities, and implementing changes to improve conversion.
Interpreting data from multiple sources
cross-functional teams(marketing, operations, product, etc.) to implement digital initiatives, such as major seasonal events (e.g., Air Max Day, European Football Championship 2025).
Supporting digital campaign planning by helping manage pre-season and seasonal briefing processes, while balancing conflicting priorities and ensuring smooth execution.
Presenting insights, updating playbooks, and sharing best practices across teams to ensure continuous improvement in digital experiences.
Assisting withtesting and experimentation, proposing new ideas, and helping to evaluate and execute testing efforts on digital platforms.
Partnering with cross-functional stakeholders to ensure seamless, data-driven execution of digital campaigns and ongoing platform improvements.
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