Teva Senior Manager Digital Marketing Analytics 

United States, New Jersey 

412542862

• Consolidate digital data sets from various sources (Display, paid search, email, website, etc.) across customer groups (HCPs, patients, etc.)
• Ensure data integrity, accuracy and consistency
• Analyze and interpret complex data sets and derive data driven insights
• Summarize key metrics for presentation and dashboard
• Communicate key findings to business partners and drive optimization of digital strategy
• Provide critical inputs into business planning and resource optimization

Any equivalent combination of education, training and/or experience that fulfills the requirements of the position will be considered.

Education/Certification/Experience:
• Master’s Degree in a highly technical/quantitative discipline (Statistics, Computer Science, Data Science, Mathematics, Economics, Finance, etc)
• 3 years of hands-on experience in digital marketing analytics
• Experience with web analytics platforms (Google Analytics, Adobe Analytics, etc.).
• Preferred Experience:
o Experience in life sciences and commercial analytics
o Extensive experience with digital media agencies
o Experience with cloud services: Azure, AWS
o Experience with large scale database applications (Oracle, SAP, SQL)
o Experience in automating analysis and authoring pipelines based on ETL framework

Skills/Knowledge/Abilities:
• Deep understanding of digital marketing landscape
• Highly skilled in Python for data analysis and modeling (NumPy, pandas, Scikit-learn, TensorFlow etc.)
• Strong SQL skills for data manipulation, aggregation, and optimization.
• Proven ability in bringing structure to ambiguous problems and deriving insights from multiple data and information sources
• Proven ability to communicate complex ideas, insights, and analytical proficiency into meaningful conclusions to internal and external stakeholders
• Strong data curiosity, analytical skills and problem-solving abilities
• Excellent written and verbal communication skills ability to work effectively with both technical and non-technical stakeholders.
• Understanding of the brand and generic pharmaceutical landscape and the commercial data and analytic needs
• Strong inter-personal skills and team player
• Ability to quickly adapt to changing priorities and generate innovative solutions in a fast-paced and multi-tasks environment.
• Proven ability to successfully lead complex cross-functional projects

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