Support of long term strategic planning for respective Football Sport account, by determining sales, gross-profit plans, implementing business, digital and marketing strategies
Analyze consumer demand, category trends and competitor assortment on account’s platform and identify gaps in current assortment with aim to drive sell-through across all customer touchpoints, be it online or offline
Optimize individual accounts’ profitability result for respective account
Together with Digital Manager implement key digital acceleration initiatives to drive sell-through across all URLs of digital webshop(s) and apps to achieve agreed targets
Monitor and track performance of Sport Account while anticipating and proactively managing trends and changes in performance
Provide the input to monthly sales forecast process (IBP) for respective account on category level
Take responsibility for the analysis of the Sport account in order to spot trends, resolve problems and to correct any procedural errors being made
Monitor competitors activities within our customers environment and propose win-win action plans to increase market shares
To achieve short, mid and long term business targets
Continuously improve and develop key sales & digital & customer service processes to provide excellence in service and efficiency in the organization
Implementation and tracking of actionplan for execution covering:
cross category assortmentand seasonal plan in cooperation with GTM and ensure pre- and re-order buying
focus on the consumer while evaluating how our current GTM approach can be optimized to drive mutual benefits & increased efficiencies
responsiveness for requests and complaints ofSport Accounts
maximizing sell out on full price
Authorities:
as per the adidas authorization matrix
Key Relationships:
Sport Accounts counterparts
AKA/ Europecounterparts
Digital Partners Commerce channel& Digital managers
Customer Service
Sales Operations
Omnichannel department
Brand Activation department
GTM managers
KPIs:
Net sales target achievement
Sales deductions target achievement
Standard margin target achievement
Contribution target achievement
DPC targets
Brand qualitative share within Customer
Knowledge, Skills and Abilities:
Sales manager with proven track record of successfully managing accounts in mid to large sales organization
Be able to work in virtual teams
Analytical skills for strategy development, business planning decision planning
Natural passion for social media, digital advertising and new technologies will be an additional leverage
Interpersonal skills - good communications and negotiating abilities as well as relationship management
High degree of commercial and business acumen knowledge (e.g. sales, retail, trade marketing, customer service, finance and controlling)
Mental flexibility, initiative and determination
Fluent in written and spoken local language as well as English. Skills and abilities in other languages are an added plus
Requisite Education and Experience / Minimum Qualifications:
University degree preferably in Business or Economy
Functional: >3years’ experiencein sales, marketing and / or consulting area
Industry: consumer driven, ideally work experience in Football industry (buying / sales / marketing / players management)
Proven understanding of E-commerce performance KPIs
Proficiency in Advanced Excel, Power Point and Outlook is required