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Philips Sales Leader DTC 
Kenya, Nairobi County 
410845910

17.01.2025
Sales Leader, DTC

Your role:
• Consolidate our businesses in Douyin channel. Leverage resource to increase market share and maximize sell-out.
• Develop annual plan long-term strategy of platform
• Achieve sustainable Douyin business growth thru the winning strategy, capable account portfolio, effective cross-functional collaboration
• Ongoing analysis of key business metrics including classification and key item sales, site traffic, conversion analysis, marketing programs
• Formulate recommendations for new activities through analysis of sales data and through monitoring the success of the campaign activities.
• Manages A&P to deliver effectiveness.
• Closely cooperate with Sales Leader in the Market to realize sales targets at key customers, and provides input for Douyin channel strategy
• Closely coordinate with the marketing team on category promotion plan and gain relevant resource support

To succeed in this role, you should have the following skills and experience
• Minimum 10~15 years of experience in MNC in sales management, 5+ years in Douyin Experience is a must have
• Experienced account manager who is familiar with e-commence marketplace development with proven track of record
Good coordinator in a matrix organization cross functions and brand portfolio
•Strong communication and presentation skills
• Positive, self-motivated
• Ability to manage and influence multiple stakeholders on various levels
• Evidence of ability to track, measure marketing ROI and brand metrics
• Fluent in English and native in Mandarin

Onsite roles require full-time presence in the company’s facilities.
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