PayPal Director Product Marketing – Checkout France, Occitania, Toulouse 408582443
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Go-to-Market Strategy & Messaging Ownership
end to endmarketingstrategies that drive productgrowth &usage,andcapitalize onconsumer demand toaccelerate thecommerceflywheel.
Ensure messaging consistency across Enterprise, SMB, and Partner segments globally.
Establish andmaintain
Solution Selling & Go-to-Market Leadership
Lead full-funnel GTM launches—from product readiness to enablement and performance analysis.
Collaborate with Sales, Solutions Engineering, and Verticals to define use cases and content tailored to buyer personas across industries and regions.
Shape the buyer journey across technical, business, and partner stakeholders, enabling solution-based selling rather than point-product promotion.
Lead cross-functional teams through messaging, execution, and market impact measurement.
Sales Enablement & Buyer Insights
Develop world-class enablement tools: battle cards, ROI calculators, win stories, objection handling guides, and competitive analysis.
Define and continuously refine buyer personas and journeys—from developers to heads of payments and digital leaders.
Leverage market research, win/loss analysis, and product usage data to inform strategy and roadmap influence.
Product Roadmaps
Partner closely with Product to deliver best in class product experiences tooptimize
Leverage funnel data to help inform product roadmapsand mitigate points of
Conduct SWOT analyses to drive innovationanddeliverproduct features and capabilities thatare informed by markettrends,competitive intel, and
What do you need to bring:
10+ years in B2B or platform product marketing—ideally in payments, fintech, SaaS, or developer ecosystems.
Proven success owning marketing for modular, API-first solutions across global and mid-market businesses.
Deep understanding of checkout trends, embedded finance, and the evolving landscape of consumer payment preferences.
Strong storytelling and positioning chops; ability to distill complex tech into clear business value.
Cross-functional leadership and experience working with Sales, Product, and Engineering at scale.
Executive presence andstrong communicationskills—able to influence from boardroom to ideation workshops.
Passion for innovation, platform thinking, and enabling businesses through better commerce experiences.
Travel Percent:
The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit .
The U.S. national annual pay range for this role is
$118700 to $246290
Our Benefits:
Any general requests for consideration of your skills, please
to view the notice.
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