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Adidas SENIOR MANAGER CATEGORY MERCHANDISING 
Switzerland, Lucerne 
405365923

30.08.2024

Key Responsibilities

  • Build seasonal Canadian specific range plans that maximize our DTC partner needs and the strategic plans of our key wholesale accounts. Ensuring Canadian range aligns with the US range; as well as NAM category growth expectations and sku count projections to ensure article efficiency.
  • Price all locally ranged articles to align with USD conversion, ensure we are competitive in the market and hit local margin targets.
  • Work closely with the US product teams, providing market insights and feedback to build a best-in-class NAM range and GTM strategy.
  • Work with US counterparts to execute in season opportunities: SMUs, Speed, In Season Injections packs to complement range and bring us closer to market.
  • Develop and maintain a lifestyle and sporting goods expertise of the Canadian marketplace and consumers; as well as competitors/products that compete in this environment. This includes regular visits to key retailers to flag opportunities in our market/differences to the US market to ensure we remain competitive.
  • Develop long term business plans with a focus on key items and franchise models across lifecycles to ensure brand health and growth. Building out allocation plans on key franchises to ensure we are driving sustainable growth and a successful sell out.
  • Ensure all samples are ordered, organized and merchandized for key milestone meetings.
  • Build and present the GTM category plans to Canadian stakeholders in Sales & DTC. This includes building and maintaining all sell in tools for the market and presenting the range to both internal and external teams.
  • Work closely with Marketing Communications to ensure product highlights and key brand messages are aligned and brought to market.
  • Oversee Assistant Category Manager and play an active role in their personal and professional development.

Key Relationships

  • US Category and Marketplace Merchandising
  • DTC & Ecom – both local and US based
  • Canadian Wholesale Sales team
  • Key external retail partners
  • Brand Operations
  • Brand Communications
  • Sports Marketing
  • Finance
  • Demand Planning and relevant SCM partners

Knowledge, Skills and Abilities

  • Proficiency with MS Office Suite and working with systems/applications
  • Strong presentation and communication skills, written and verbal
  • Ability to work within a team environment
  • Strong process and organization skills
  • Ability to travel both domestically and internationally as needed
  • Strong business acumen in channel distribution, net sales, margin, profit and inventory
  • Strong verbal and written communication skills
  • Ability to work with and collaborate across the organization
  • A thorough understanding of customer markets and trends
  • Category specific understanding preferred
  • Strong analytical and planning skills

Minimum Qualifications

  • or related field preferred; and
  • Minimum three (3) years industry related experience
  • Equivalent combination of education and/or experience may be substituted for degree.
  • Previous merchandising experience in the sporting goods industry preferred.

*We officially returned to office in a hybrid work environment, working 3 days in office and 2 days remote. The working location of this position is Woodbridge, Ontario.

*The anticipated low and high end of the base pay range for this position is [$104,000 - $124,000 CAD]. Actual salary will be based on various factors, such as a candidate’s experience, qualifications, skills and competencies, proficiency for the role.