Education: Bachelor’s degree in Business, Marketing, or a related field. An MBA is preferred.
Experience: A minimum of 8-10 years of experience in market expansion, business development, or a related field, with a proven track record of success.
Skills: Strong analytical, strategic thinking, and project management skills. Excellent communication and interpersonal abilities.
Knowledge: Deep understanding of the advertising industry, digital marketing trends, and emerging technologies.
Leadership: Demonstrated leadership and team management skills with the ability to inspire and motivate teams.
Responsibilities
Market Analysis: Conduct comprehensive market research to identify emerging trends, competitive landscapes, and potential growth areas.
Strategic Planning: Develop and execute market expansion strategies that align with Microsoft's overall business objectives and growth targets.
Partnership Development: Forge and manage strategic partnerships with key stakeholders, including advertisers, agencies, and technology partners.
Cross-Functional Collaboration: Work closely with internal teams, including product development, sales, and marketing, to ensure seamless execution of market expansion plans.
Performance Metrics: Establish and monitor key performance indicators (KPIs) to measure the success of market expansion initiatives and make data-driven decisions.
Leadership: Lead, mentor, and inspire a team of professionals to achieve their highest potential and contribute to the company's growth.