Microsoft Senior Director Web Strategy 

Taiwan, Taoyuan City 

382326330

Required/Minimum Qualifications

• Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 7+ years in marketing, with a focus on web strategy, digital experiences and user engagement.
  • OR equivalent experience.
• 5+ years experience in digital creative campaign creation and execution with immersive content including video and interactive
• Experience with web traffic measurement and optimization with experience in Search Engine Marketing (SEM), Search Engine Optimization (SEO) and experimentation.
• Experience with web strategy, traffic optimization, and campaign performance management.

Additional or Preferred Qualifications

• Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 9+ years in marketing, with a focus on web strategy, digital experiences and user engagement.
  • OR Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 4+ in marketing, with a focus on web strategy, digital experiences and user engagement.
  • OR equivalent experience.
• 5+ years people management experience.

• Experience working in the AI and or/ML (Machine Learning) arena

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:Microsoft will accept applications for the role until May 14, 2025.

• Web Strategy Development: Lead the creation and execution of comprehensive web strategies that align with business objectives, enhance user experiences, and drive measurable outcomes.
• Customer Experience Optimization: Champion customer-centric approaches to design and experience, identifying opportunities to elevate engagement and satisfaction at every touchpoint.
• Brand: Design and build web sites that bring to life our consumer brands in beautiful and engaging ways.
• Traffic Optimization Planning: Design and implement strategies to maximize website traffic, improve conversion rates, and achieve performance benchmarks.
• AI Integration: Utilize and experiment with AI tools to enhance creative processes, streamline workflows to improve agility and amplify the impact of digital campaigns.
• Cross-Functional Collaboration: Partner with internal teams, including Brand Studio, Integrated marketing, Customer Journey marketing, design, analytics, and engineering, to deliver seamless and effective digital projects.
• Performance Analysis: Monitor and analyze campaign performance metrics, using insights to refine strategies and achieve continuous improvement.
• Other: Embody our and