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Microsoft Senior Director Web Strategy 
Taiwan, Taoyuan City 
382326330

15.05.2025

Required/Minimum Qualifications

  • Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 7+ years in marketing, with a focus on web strategy, digital experiences and user engagement.
    • OR equivalent experience.
  • 5+ years experience in digital creative campaign creation and execution with immersive content including video and interactive
  • Experience with web traffic measurement and optimization with experience in Search Engine Marketing (SEM), Search Engine Optimization (SEO) and experimentation.
  • Experience with web strategy, traffic optimization, and campaign performance management.

Additional or Preferred Qualifications

  • Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 9+ years in marketing, with a focus on web strategy, digital experiences and user engagement.
    • OR Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 4+ in marketing, with a focus on web strategy, digital experiences and user engagement.
    • OR equivalent experience.
  • 5+ years people management experience.
  • Experience working in the AI and or/ML (Machine Learning) arena

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:Microsoft will accept applications for the role until May 14, 2025.


Responsibilities
  • Web Strategy Development: Lead the creation and execution of comprehensive web strategies that align with business objectives, enhance user experiences, and drive measurable outcomes.
  • Customer Experience Optimization: Champion customer-centric approaches to design and experience, identifying opportunities to elevate engagement and satisfaction at every touchpoint.
  • Brand: Design and build web sites that bring to life our consumer brands in beautiful and engaging ways.
  • Traffic Optimization Planning: Design and implement strategies to maximize website traffic, improve conversion rates, and achieve performance benchmarks.
  • AI Integration: Utilize and experiment with AI tools to enhance creative processes, streamline workflows to improve agility and amplify the impact of digital campaigns.
  • Cross-Functional Collaboration: Partner with internal teams, including Brand Studio, Integrated marketing, Customer Journey marketing, design, analytics, and engineering, to deliver seamless and effective digital projects.
  • Performance Analysis: Monitor and analyze campaign performance metrics, using insights to refine strategies and achieve continuous improvement.
  • Other: Embody our and