Microsoft Principal Product Manager- Copilot Growth 

Taiwan, Taoyuan City 

363496035

and revenue growthtrack recordscaling consumer productsconversion funnels, and

. This role is at the intersection of AI, growth, and consumer experience—where you will drive strategies toaccelerate adoption, increase engagement, and maximize user retention. You will lead high-impact growth initiatives, using data-driven experimentation, funnel optimization, and viral loops to drive Copilot’s expansion.

• 10+ years of experiencein product management, with a strong focus ongrowth, user acquisition, or engagement optimization

• track recordin scaling consumer products, driving significant user and revenue growth.

• expertiseingrowth frameworks, includingAARRR (Acquisition, Activation, Retention, Referral, Revenue)andgrowth loops

• Hands-on experience withA/B testing, experimentation platforms (e.g., Optimizely,LaunchDarkly), and funnel optimization

• proficiencyindata-driven decision-making, with experience inSQL, Amplitude,Mixpanel, Google Analytics, or similar analytics tools.

• Strong understanding ofSEO, ASO, performance marketing, and viral growth strategies

• Experience working onAI-powered consumer products, particularly in personalization and user engagement.

• Excellent communication skills, with the ability to drive alignment across executives and cross-functional teams.

• Rich experience in mobile and web growth strategies, includingiOS/Android app optimization

• Experience inmonetization strategies, including freemium models, subscriptions, and paywalls.

• Prior experience leadinggrowth product teamsor mentoring junior PMs.

• Familiarity withmachine learning-driven growth tactics, such as recommendation systems and churn prediction models.

• growth experiments and behavioral analytics

As a
Principal Growth Product Manager, you will own the end-to-endgrowth strategyfor Copilot, with a strong focus onuser acquisition, activation, retention, and monetization

• Define and execute growth strategies

• Lead A/B testing, rapid experimentation, and data-driven decision-makingtooptimizeconversion rates and user experience.

• and build scalable growth loops, including referral programs, social sharing, SEO/ASO optimization, and cross-platform integrations.

• Develop and refine onboarding experiencesto improve first-time user activation and reduce churn.

• Leverage AI-driven personalization and recommendation modelsto enhance user engagement and long-term retention.

• growth funnels using advanced analytics

• Monitor KPIs andidentifyareas for optimization, providing clear insightstoleadership and making data-backed recommendations.

• Stay ahead of AI and growth industry trends,identifyinginnovative tactics to drive Copilot’s market expansion.