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Responsibilities
· User Research & Insights: Conduct user research, interviews, surveys and usability testing to understand user needs, pain points, and workflows, and to validate design decisions.
· Develop user personas, journey maps, wireframes, prototypes, and interaction flows to improve the overall user experience of enterprise applications.
· Complex Problem-Solving: Translate complex business and technical requirements into intuitive and efficient designs for enterprise software users.
· Cross-functional Collaboration: Work closely with product managers, developers, and other stakeholders to align UX strategies with business and technical objectives, and to ensure design feasibility.
· Data-Driven Design: Leverage data analytics using Pendo, usability metrics, and A/B testing to refine and improve design decisions.
· Design Systems & Standards: Maintain and evolve design systems, UI patterns, and accessibility guidelines for consistency and scalability.
· Prototyping & Testing: Create interactive prototypes using tools like Figma to validate design concepts with stakeholders.
· Design Execution: Create wireframes, prototypes, and high-fidelity designs for web and responsive applications.
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