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Microsoft Senior Communications Manager Xbox 
Taiwan, Taoyuan City 
336233159

Yesterday

At team Xbox, we’re on a mission to bring the joy and community of gaming to everyone on the planet. We’re looking for a Senior Communications Manager, Xbox to lead integrated storytelling for the Minecraft franchise. In this role, you will drive creative storytelling campaigns that elevate Minecraft as a gaming and entertainment franchise, reaching new and diverse audiences. You will be responsible for expanding our storytelling efforts to bring new fans and new players into the franchise. Having a pulse on cultural trends and knowing how to insert a brand like Minecraft into pop culture conversations – both with press and with content creators/influencers – will be valuable.

Required/Minimum Qualifications

  • Bachelor's Degree in Business, Marketing, Communications, Finance, or related field AND 4+ years Communications, Marketing Operations, Field Operations, Program Management, Project Management, or related experience OR equivalent experience.
  • 4+ years of experience landing stories in traditional media (consumer, lifestyle, and entertainment press).
  • 4+ years of experience managing content creator/influencer campaigns.

Additional or Preferred Qualifications:

  • Bachelor's Degree in Business, Marketing, Communications, Finance, or related field AND 6+ years Communications, Marketing Operations, Field Operations, Program Management, Project Management, or related experience OR equivalent experience.
  • 6+ years of experience managing major consumer brands and/or entertainment franchises.
  • 6+ years of experience driving seasonal and/or evergreen storytelling campaigns.
  • Experience with content creator/influencer tiers, digital platforms, legal and compliance frameworks, and measurement methodologies.
  • Experience in the gaming industry.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:Microsoft will accept applications for the role until September 5, 2025.


Responsibilities
  • Lead franchise storytelling campaigns that elevate Minecraft as a gaming and entertainment franchise.
  • Drive communications strategy and execution for reaching new and diverse audiences, with a focus on consumer press and variety content creators/influencers.
  • Provide strategic counsel to executives, marketing, franchise development, and other cross-functional teams to shape our brand narrative.
  • Help manage agency of record as integral members of our extended team.
  • Help protect the Microsoft, Xbox, and Minecraft brands by identifying and mitigating reputation risk.
  • Embody our and