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JPMorgan SEO Strategist-Senior Associate 
United States, Illinois, Chicago 
332393045

25.06.2024

Job responsibilities:

  • Expand the LOB’s organic footprint across all non-brand and brand phases of the customer journey
  • Manage publication of search optimized content, identify new content opportunities, and measure page performance
  • Identify upcoming trends and coordinate a strategy for how to best position JPMC for the changing organic landscape
  • Produce quantitative reporting and qualitative explanations on weekly/monthly performance
  • Help manage external tools partners and platforms
  • Oversee internal content competition and prevent any potential keyword cannibalization
  • Plan strategically for site migrations, developing all deliverables such as search behavior analysis and migration mapping

Required qualifications, capabilities and skills:

  • Bachelor’s degree and 4+ years of relevant Search Engine Optimization experience
  • Ability to develop, execute and maintain Search Engine Optimization strategies and provide analysis
  • Evaluate and improve current Search Engine Optimization processes
  • Manage Search Engine Optimization project workflows across multiple teams
  • Exhibit strong Search Engine Optimization expertise across technical and content skill sets
  • Demonstrate a deep understanding of content management
  • Experience with performance analysis, especially within Adobe Analytics
  • Proficiency with Google Search Console and Bing Webmaster Tools
  • Knowledge of search engine behavior, ranking factors and SERP trends
  • Strong analytical and quantitative skills
  • Excellent interpersonal skills, and eagerness to work as member of a team

Preferred qualifications, capabilities and skills:

  • Agency experience preferred as well as banking, fintech or other financial services experience
  • Experience with one or more Search Engine Optimization industry tools such as BrightEdge, SEMrush, or Screaming Frog
  • Experience in web publication and familiarity with project management tools such as Adobe Workfront and JIRA
  • Knowledge of JavaScript (JS), CSS, HTML, React or other JS frameworks

**Please note, we are back in the office in a hybrid model (3 days a week) we will not consider 100% remote or other locations if not listed on this requisition