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HP Principal Ad Tech Sales Representative 
United States, California 
321904778

06.04.2025

Description -

track recordin digital advertising sales, particularly across display and video formats, including Connected TV (CTV) and Online Video (OLV).

Key Responsibilities:

  • Develop and execute sales strategies to achieve revenue targets.

  • Build andmaintainstrong relationships with advertisers, agencies, and C-level decision-makers.

  • Serve as a trusted advisor, understanding client needs and delivering tailored ad solutions.

  • Collaborate with internal teams for seamless campaign execution and client satisfaction.

  • Stay informed on industry trends and educate clients on the media network’s offerings.

  • Partner with internal teams to align on go-to-market strategies.

  • Mentor junior sales team members on consultative selling.

  • Monitor sales performance metrics,providingdata-driven insights for optimization.

Qualifications:

  • , Marketing, or related field; advanced degree preferred.

  • 10+ years of experience in digital advertising sales or business development.

  • Extensive experience selling various ad formats, including display, video (CTV/OLV),programmaticsolutions, and emerging technologies.

  • Proven ability to build strong relationships with advertisers, agencies, and senior stakeholders.

  • in consultative sales approaches for large-scale accounts.

  • Strong understanding of the digital advertising ecosystem, including buy-side and sell-side technologies.

  • in ad tech concepts (programmatic, RTB, ad fraud prevention) and key performance metrics (CTR, viewability, engagement,attribution).

  • Experience with CRM systems and sales intelligence tools.

  • Extensive professional networkcontactsacrossmedia holdingcompanies,agencies, brandsdirect, and C-leveldecision makers

Preferred Skills:

  • in video advertising strategies (e.g., AI-powered performance video).

  • Familiarity with privacy-first advertising solutions and regulatory compliance frameworks.

  • Exceptional communication and presentation skills.

• Effective Communication
• Results Orientation
• Learning Agility
• Digital Fluency
• Customer Centricity
• This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.

The on-target earnings (OTE) range for this role is $ 215 150 up to $ 311 950 annually, with a 60/40 (salary/incentive) mix. There are additional opportunities for pay in the form of bonus and/or equity (applies to US candidates only). Pay varies by work location, job-related knowledge, skills, and experience.

HP offers a comprehensive benefits package for this position, including:

  • Health insurance

  • Dental insurance

  • Vision insurance

  • Long term/short term disability insurance

  • Employee assistance program

  • Flexible spending account

  • Life insurance

  • Generous time off policies, including;

    • 4-12 weeks fully paid parental leave based on tenure

    • 13 paid holidays

    • Additional flexible paid vacation and sick leave ( )

Full time


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HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.