Boston Scientific Commercial Manager Cardiac Rhythm Management APAC 

Singapore, Singapore 

288384574

China-Shanghai; Australia-NSW-Mascot; Japan-Tokyo

Key Responsibilities

• Represent APAC as the voice for key strategic products and clinicals for the CRM franchise at global divisions plan reviews
• Attend Global Franchise Leadership team meetings, both remotely and periodically in person to represent APAC needs and provide regular updates on projects, influence divisional priorities and drive key decisions around investment and prioritization based on business plans
• Partner with CRM division and leadership teams in markets to identify key strategic products to find accelerated pathways to market by working cross-functionally and globally
• Establish a clear cadence of Geographic Expansion for Markets’/ APAC top ten products and ensure a business case is developed for each (relevant to division and franchise)
• Support business cases to include cross functional input on investments, costs, and top line assumptions; partner with functional leaders in APAC and in country to drive this, and with sales and marketing teams to ensure alignment on topline projections
• Ensure that each key project for commercialization has a detailed regulatory, reimbursement, medical/clinical affairs workstream which is led by cross functional APAC partners, but this team project manages the consolidated workstream
• Lead new product commercialization plans at franchise leadership team meetings and drive decisions for investment [clinical/ medical, Health Economics and Market Access (HEMA), Regulatory, any other pre commercial workstreams)
• Represent APAC voice of customer (VOC) for key strategic products and clinicals at global divisions plan reviews
• Communicate KPIs and key milestones for identified high growth margins and strategic products pre-commercialization investments and instill tracking mechanism to ensure launch acceleration and transparency among relevant stakeholders in global, region and markets
• Support teams in markets and divisions to find solutions to major barriers and disruptions to achieve commercialization plans
• Work with clinical leads to support portfolio training needs for new products being introduced into APAC markets that require strong clinical trainer support

Understand Portfolio Gaps/ Customer Insights and Connect into Global and Business Development

• Partner with teams in markets to understand key current and future portfolio gaps, identify high-impact growth opportunities that will transform our go to market strategies; Quantify and prioritize these and feed these back to BD and Global Division during all portfolio discussions and identify collaborative solutions to address the problems
• Function as a bridge and force multiplier amongst region, corporate division marketing and country commercial teams to ensure APAC’s most important product opportunities and gaps are clearly quantified and communicated
• Strong sense of region’s customer insights and market conditions to be able to identify the right portfolio opportunities and strategies. This includes ensuring key APAC KOLs have representation at Global Divisions’ advisory boards and lobby for these partnerships with markets
• Participate in Ad Board meetings in markets and develop understanding of portfolio needs
• Partner with divisional, regional, and medical affairs teams in markets to ensure appropriate APAC representation in pre and post market clinical trial and publication activities

Identify and roll out Pre-commercialization Investment Plans for APAC

• Have a clear understanding of how clinical investments at global and regional trials are identified and ensure that APAC sites are included and prioritized by markets/ region at global division’s investment and launch plans
• Ensure that APAC specific evidence for Health Economics and Market Access Reimbursement is communicated to and aligned with the global clinical trials team that can help gain differentiated reimbursement and get a head start on competition/ accelerate launches
• Support division and local leadership to increase reimbursement/ pricing/ GM of key strategic therapy to ensure patient access

Active Portfolio Management

• Review portfolio and product mix for APAC and drive portfolio rationalization in collaboration with teams in markets to move to more profitable product mix
• Ensure there is keen understanding within the global division around the relevant product portfolio and sustaining efforts required for APAC markets

Building and Maintaining Relationships

• Identify, establish, and maintain personal contacts with key KOLs in APAC to help keep key customers engaged and close to BSC (where needed by markets)
• Develop on going communication and relationships with key global counter parts. Reach out early, share information and take out the time to share markets and regional strategy and needs
• Develop on going communication and relationships with key function areas including Regulatory, Clinical, Finance, Supply Chain, and other related functions to ensure strong functional collaboration to drive alignment in support of pre-commercialization activities

Planning and Analysis

• Develop and coordinate divisional portfolio plans and product pipeline to achieve APAC and divisions business goals and input this into markets and divisional strategy plans

Downstream Marketing Activities Support

• Enable markets and divisional collaboration by supporting key downstream and commercialization activity (like what regional teams currently do - ONLY for big/ strategic problems and opportunities)

Key Requirements

• Bachelor’s degree and/or MBAs from any related fields of studies
• At least 8 years of relevant experience in Sales and Marketing, ideally with knowledge in the medical devices industry space
• Familiarity in the clinical science or medical affairs verticals will be an added advantage
• Proven track record of Product Marketing with strategic planning & execution with strong KOL and stakeholder management in medical industry is essential to succeed in this role
• Ability to work in a fast-paced, demanding environment with good multi-tasking skills
• Possess strong prioritization, project management and time management skills
• Proficient in Microsoft Excel, Word, and PowerPoint
• Mature and able to articulate ideas and concepts well with senior stakeholders of diverse culture
• Possess leadership potential. Displays, drive and possesses the ambition to be developed and grow into more senior marketing roles
• Excellent verbal and written communication skills in English is required
• Travelling will be required for this role

Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.