Capital One Senior Marketing Associate- Auto Refinance 

United States, Texas, Plano 

272686405

Senior Marketing Associate- Auto Refinance

Responsibilities:

• Lead strategic brand development of ongoing and new engagement campaigns for Refinance

• Develop creative briefs and work closely with creative partners to bring the business intent to life via compelling marketing channel creative deliverables

• Serve as key liaison for and collaborate with cross-functional teams including partners from: Product, Performance marketing, Business Analysts, Marketing Tech, Creative, Legal, etc.

• Collaborate with analyst teams to understand total business performance and build on analysis to identify new opportunities and optimize marketing testing strategies around creative and audience segmentation

• Synthesize research insights, marketing trends, competitive landscape, and macro external factors to identify new strategic recommendations to improve results and Brand impact, coordinating with cross-functional teams

• Tell consistent and compelling stories about our products and services, while also championing our brand and the end customer experience

• Influence internal decision makers with formal recommendations and informal networking through excellent communication

• Act as a steward for well-managed processes, identifying opportunity gaps where uncovered

This Associate should bring:

• An entrepreneurial spirit, initiative, leadership, creativity, balance of proactive and reactiveness, and drive for results

• Big picture thinking, connecting the dots between multiple experiences to create one seamless customer brand.

• Experience leading and managing creative processes, working with creative teams

• Able to manage the details of multiple projects, deadlines, and changing priorities simultaneously while maintaining excellent and accurate work

• A passion for leveraging data, metrics, and insights to drive results and turn learnings into actionable implications to form a marketing strategy and go-to-market approach

• A curious mindset, ready to dig in on consumer attitudes/behaviors/trends and draw implications for marketing

• Highly effective communication skills with outstanding writing, editing, and presentation abilities

• Strong working knowledge of Google Suite Sheets, Docs and Slides

Basic Qualifications:

• Bachelor's Degree or military experience

• At least 2 years of experience in a Fortune 500 company or marketing agency

Preferred Qualifications:

• Bachelor's or MBA in Business, Marketing, Psychology, Communications

• 3+ years of experience in a Fortune 500 com[any or marketing agency

• 3+ years of experience in a Marketing agency - direct response marketing, brand marketing, survey development, or consumer marketing

• 1+ year of experience in Financial Services marketing

Plano, TX: $86,000 - $98,200 for Sr. Associate, MarketingThis role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.

. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.