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SAP Digital Campaign Management Senior Specialist Sales Development 
Hungary, Pécs 
271982231

17.04.2025

YOUR FUTURE ROLE

As a Digital Campaign Management (Senior) Specialist (f/m/d), you will collaborate with all stakeholders to deliver data-driven demand generation within the Digital Hub. By driving the execution demand chain, you will be helping to follow SAP’s strategy to complete the Suite. Key tasks will be:

  • Responsibility for reaching the right audience at the right time with the right message to turn prospects into customers
  • Management of the creation of demand generation campaigns in alignment with the Demand Management Office and Sales priorities
  • Assembling campaigns through efficient alignment and collaboration with stakeholders such as Digital Asset Management, Digital Intelligence Analyst, Sales Development Executives, and Quota Carriers
  • Driving campaign execution by Sales Development Executives and Quota Carriers

In addition, the Digital campaign Manager (f/m/d) drives continuous improvements by leveraging data-driven strategies to identify areas of improvement in campaign management, including content, targeting, and execution. They establish feedback loops with key stakeholders and monitor campaign results, proactively addressing execution issues and performance shortcomings, and running targeted initiatives to maximize campaign pipeline quality and velocity down the funnel.

YOUR PROFILE

  • Bachelor's or Master’s degree in Business Administration, Marketing or comparable education
  • Minimum 3 - 5 years of experience in Demand Generation or Consulting environment
  • Preferably digital (remote) experience, specifically high volume customer facing experience
  • Analytical mindset and experience with data-driven decision-making
  • Advanced understanding of digital demand campaign execution, digital content and campaign creation, productivity tools and related KPIs
  • Strong project management and stakeholder management skills
  • Excellent communication skills in English and German required


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