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You will be a global marketing champion for campaign and product launches, working closely across marketing, product, and sales teams, as well as with external partners. You should have experience working with creative and cross-functional marketing teams including formulating marketing plans, creative briefs, campaign decks, messaging, ads, and assets for global use. You will guide regional teams across the globe to implement campaigns and bring them to scale with partners. Our ideal candidate is an experienced marketing professional with global campaign marketing experience in consumer electronics, preferably in PC products or technologies. Additionally, they have an entrepreneurial spirit, a track record for building and leading innovative global marketing programs, and experience driving multifaceted projects across organizations.
What you’ll be doing:
Manage marketing campaigns including major product/technology launches in support of business unit initiatives.
Define campaign objectives, target audiences, strategies/tactics, key messaging and assets, creative needs, timelines, and goals.
Collaborate with creative teams to develop high-impact global campaigns.
Work alongside cross-functional teams to bring campaign strategies/tactics to life. Own key campaign briefing documents, decks, and reports.
Drive meetings and regular communications to track our status.
Create and coordinate execution of creative, web, partner, and retail materials.
Lead key campaign activities as needed including consumer promotions, advertising, partner marketing, and digital marketing.
Sync with the product management team on product roadmap, features, positioning, etc.
Secure executive, product, regional, and partner support.
What we need to see:
8+ years experience marketing highly technical products to consumers.
Experience developing and driving high-impact product launch campaigns with creative, cross-functional, and retail/channel teams globally.
Excellent written and verbal communications. Ability to clearly and concisely communicate important information.
Exceptional attention to detail.
Strong project management skills; proven history of balancing multiple projects simultaneously and driving projects from start to finish.
Ability to work under time crunch and proactively anticipate, identify, and solve for gaps to meet time schedules.
Flexibility to update plans on a moment’s notice in response to the market and changing priorities.
Ability to interact with and influence diverse groups, including cross-functional peers, partners, and executive management.
Undergraduate degree or equivalent experience.
Ways to stand out from the crowd:
We like to see a passion for technical consumer products and features!
MBA a plus.
You will also be eligible for equity and .
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