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SAP Marketing Execution Associate 
Canada, Ontario, Toronto 
258280328

09.09.2024

What you'll do

  • Own the activation of the global paid media program for a specific solution area, by driving optimizations on both the SAP and agency side
  • Be main point of contact for media agency interaction when it comes to activation and optimization of paid media campaigns
  • Communicate data the agency needs - all campaign materials, content, TAL, etc in order to go live
  • Manage changes to paid media plans (with agency)
  • Identify paid media cookie pool and retargeting opportunities?
  • Set up paid media tests/pilots, enable format testing, ad copy testing
  • Manage campaign optimization based on performance analysis and increase campaign performance
  • Optimize paid media customer journey cross channel within an always on campaign
  • Manage stakeholder relationship and collect needed information to run paid media campaigns
  • Brief and align with internal stakeholders in order to optimize leverage and impact of planned marketing activities
  • Drive consistency and standardization with global stakeholders and channels experts
  • Be responsible for the implementation of new processes and standardized ways of working
  • Create performance reports


What you bring

  • 2 years of experience in digital marketing with multiple tactics, paid & organic (focus paid media) with min. 1 year in marketing execution
  • Experience in working for or at least with paid media/advertising agencies
  • Knowledge of high-tech industry & SAP's audience
  • Experience in designing integrated always on cross channel customer journeys
  • Data driven digitial first mindset
  • Strong in Paid Media Analytics and Project Management
  • Skills to act as consultant and advisor to other stakeholders for digitial tactics & program
  • Excellent organizational & planning skills
  • Strong team player who loves to connect & collaborate
  • Driver of trends & pilots
  • Positive hands-on and pro-active attitude
  • Excellent communication skills in English


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