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Monday Customer Marketing Manager 
United Kingdom, England, London 
254872522

11.07.2024
About The Role

Customer Engagement & Retention:

  • Develop and implement customer marketing programs and campaigns to increase customer engagement and retention.
  • Create and manage customer communications, including newsletters, webinars, and events, to provide ongoing value and education.
  • Analyze customer data and feedback to identify opportunities for improving customer experience and satisfaction.
  • Use customer data to identify expansion opportunities for select accounts or portfolios.
  • Run account based marketing events and campaigns for High Potential customers.

Customer Advocacy:

  • Build and nurture a community of brand advocates and leverage their stories to create compelling case studies, testimonials, and referrals.
  • Coordinate customer reference activities, including speaking opportunities, video testimonials, and written case studies.
  • Develop and manage a customer advocacy program to incentivize and reward active participation.

Content & Campaign Management:

  • Collaborate with the content team to create targeted marketing materials, such as whitepapers, eBooks, and guides, that address customer pain points and highlight product benefits.
  • Plan and execute multi-channel marketing campaigns that drive product adoption and feature utilization.
  • Monitor and report on the performance of customer marketing initiatives, using data to refine and optimize strategies.

Cross-functional Collaboration:

  • Work closely with the product team to understand upcoming features and ensure customers are informed and excited about new releases.
  • Partner with the sales and customer success teams to develop tailored marketing strategies that support their efforts and drive customer growth.
  • Align with the global marketing team to ensure consistency in messaging and branding.
Your Experience & Skills
  • 4+ years of experience in customer marketing within a B2B SaaS organization.
  • Experience using Salesforce, HubSpot, Salesloft and B2B MarTech solutions.
  • Proven track record of developing and executing successful customer marketing programs and campaigns.
  • Strong understanding of customer journey mapping and lifecycle marketing.
  • Excellent written and verbal communication skills, with the ability to craft compelling messages for various audiences.
  • Data-driven mindset with the ability to analyze metrics and derive actionable insights.
  • Ability to work effectively in a fast-paced, dynamic environment and manage multiple priorities.
  • Strong interpersonal skills and the ability to build relationships with customers and cross-functional teams.

Why Monday.com?

  • Opportunity to join a well-funded, proven company with big ambitions.
  • Competitive salary and benefits package, bonus potential, and eligibility to take part in the company equity incentive program.
  • An amazing company culture that values transparency and collaboration while never forgetting to have fun while we work!
  • Fully dedicated learning and development team that provides opportunities for our employees to hone and gain new skills.
  • Award-winning work environment - named a “Best Place to Work” by BuiltIn as well as “Great Place To Work” certified.
  • We foster diversity, inclusion, and belonging through our Employee Resource Groups in addition to providing access to resources and education to support our team, facilitate conversations, and encourage understanding.
  • A global work environment with employees in Tel Aviv, New York, San Francisco, Denver, London, Kiev, Sydney, São Paulo, and Tokyo.

Application Instructions:

Please include a portfolio/writing sample with your application. Note this is a hybrid position of 3 days/week in our London office.


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